JUAN PABLO
CARVAJAL A.
MARKETING PROFESSIONAL
I'm a marketing professional with experience in
commercial relations, skills in web design and digital
advertising. I am a person with a great openness to
lifelong learning. I have numerical skills, in the financial
area and analytical skills to face and solve problems.
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Education
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Work experience
EAFIT University
Dic 2020 - June 2021
Pactia S.A.S - Real Estate Fund | B2B Marketing
Functions
BeMaster - Diifgital Marketing
Administrative tasks such as generating purchase orders with
suppliers.
Support the B2B marketing strategy of the company.
Support in the area of market intelligence, geomarketing strategies and
database management.
2016 - 2021
2020
Lurn - Email Marketing
2022
Competencies
Achievements
Facilitate the process of collecting information on the company's real estate
assets that are available for sale or lease.
Significantly decrease the vacancy rate in one of the company's shopping
centers by using geo-referencing tools to find brands to occupy available
space without saturating the existing supply.
June 2021 - April 2022
MarketerProLatio | Entrepreneurial experience
With my venture I had experience helping local businesses to boost their
sales through different digital marketing strategies and data analysis, and
optimize their websites for a better user experience.
2022
intuix Digital - Digital Advertisement Analyst
Fluent english
Accountability
Work under pressure
Business acumen
Data driven decisions
Functions
Creation of the strategy, projections for clients, generation of reports on
the performance of the campaigns.
Execution of campaigns on Google and Facebook, optimization.
Account configuration, google analytics, tag manager and Facebook
Pixel.
Achievements
Contribute to the increase of sales through digital channels of different
clients.
Consolidate brand positioning through high-impact strategies.
Technical Skills
WordPress and cPanel management
Mastering of Google Ads, Meta Ads
and LinkedIn ads
Google Tag Manager & Datastudio
Google Analytics & Facebook Pixel
Microsoft and Google office
programs (Word, Excel, PowerPoint)