Oruke Member Joy
Digital Strategist
Location: Abuja, Nigeria. Phone: -. Email:- LinkedIn
Professional Summary
Results-driven Digital Strategist with 6+ years’ experience in fintech, real estate, and e-commerce.
Proven record of driving 65% organic traffic growth and 75% sales increase through full-stack digital
strategies. Skilled in SEO, technical writing, web development, and data analytics, with over $500K+
revenue impact across brands. Seeking a UK-based tech role (visa sponsorship) to build and scale
high-growth digital ecosystems.
Key Skills
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Digital Marketing Strategy & Execution (SEO, PPC, Email, Social Media)
Content Creation, Editing & Auditing
Technical Writing & Documentation
SEO (On-page, Off-page, Technical, Local SEO)
Web Development (HTML, CSS, JavaScript, WordPress, Joomla)
Social Media Marketing & Community Engagement
Conversion Optimization & Lead Generation
Data Analysis, Campaign Monitoring, and A/B Testing
AI Tools & Applications (Eleven labs, Chat GPT, Grok, Claude A.I., Microsoft, Gemini, Notion,
Scribe, website builder)
Professional Experience
➢ Senior Digital Marketing & SEO Specialist | Esetech Global Resources (Fintech), Abuja, Nigeria
| 2024
● Grew company revenue from $360,000 to $500,000 in 8 months.
● Revamped SEO strategy resulting in 65% increase in organic traffic and 75% sales boost.
● Boosted conversion rates by 40% and improved local SEO visibility by 50%.
➢ Digital Marketing Specialist & Content Strategist | Kaapo Global Services (Fintech), Abuja,
Nigeria| 2024
● Increased sales revenue from ₦50M to ₦100M through strategic content and SEO execution.
● Led a campaign with over 1.2M impressions and 45% conversion rate.
● Enhanced engagement by 60% using innovative storytelling techniques and keyword strategies.
➢ SEO Specialist, & Web Developer | BSR Property 365 – Real Estate | Cape Town, South Africa
2023
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Led full digital transformation with 150% surge in traffic and 75% increase in leads
Implemented UX and SEO changes that drove 40% engagement boost
Digital Marketing Specialist | Dolapo Obat Gallery – Art & Culture | Abuja, Nigeria 2023
Boosted online visibility by 55% through high-volume backlink campaigns and keyword research
Increased gallery website traffic and engagement by 60%
➢ Social Media Manager & PPC Analyst | Along – Logistics | Abuja, Nigeria 2023
● Drove 30% more web traffic through high-performing Google Ads and SEO-optimized content
● Reduced cost-per-lead by 20%
➢ SEO Specialist | Ehow – Abuja, Nigeria 2022
● Developed and optimized content across education, tech, DIY and finance sectors
● Enhanced technical SEO, mobile responsiveness, and platform accessibility
➢ Content Auditor & Writer | PL Organic – Skincare | Kigali, Rwanda 2022
● Increased product page visibility through targeted keyword research and content audits
● Created a trend-driven content calendar aligned with beauty industry peaks
➢ Social Media Manager & Marketer | Vagina Care – Women’s Health | Abuja, Nigeria 2022
● Achieved 300% increase in brand reach via storytelling campaigns and audience-driven content
● Rewrote product pages and blogs for higher SERP ranking
➢ Social Media Marketing Strategist | Nani Studios – Creative Studio | United States (Remote)
2021
● Designed and executed social strategy that enhanced global brand presence by 70%
● Managed content updates, website audits, and SEO enhancements for visual storytelling
➢ Digital Marketing & SEO Specialist | Bluezest (Creative Agency), Abuja, Nigeria | 2020
● Directed campaigns that led to a 70% increase in engagement and 40% more conversions.
● Enhanced visibility for 100+ clients, improved lead generation by 50%.
Education
➢ MSc Medical Sociology |2025
University of Abuja, Nigeria
➢ BSc Sociology & Anthropology
Benue State University, Nigeria | 2018
Certifications
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Google Analytics, Google Ads
HubSpot (SEO, Content Marketing, CMS, Inbound Marketing, Digital Marketing)
Facebook Blueprint Social Media
LinkedIn Marketing Solutions
Google Cloud Generative AI
Sponsorship Note
➢ Oruke’s Consult| CEO| 2024 - Present
● Built a platform that builds software at subsidized rates.
➢ Wikipedia Contributor| Writer | 2023
● Wrote and edited in-depth, verifiable entries across diverse subjects, adhering strictly to
Wikipedia’s standards for neutrality and sourcing.
➢ GAP Analysis Report – Edible Oil Sector| Writer | 2024
● Assisted in editing key sections of the report, providing actionable strategies to streamline
Nigeria’s edible oil supply chain coordination.
Sponsorship Note
I am actively pursuing a UK-based role under the Skilled Worker Visa and meet the eligibility criteria for
sponsorship. I bring expertise and proven ROI and am ready to contribute from day one.
References
Available upon request.