JOSIAH ARUN-| - | LinkedIn | Por?olio
PROFILE
With over six years of hands-on experience in digital markeHng, I’ve successfully led and executed campaigns across various
pla?orms, ensuring they resonate with diverse audiences. Along with my experHse in digital markeHng, I’m a self-taught
graphic designer, animator, and video editor. This combinaHon allows me to strategize and create visually appealing,
engaging content that amplifies campaign effecHveness. My background in psychology deepens my understanding of
customer behavior and consumer psychology, helping me craS emoHonally resonant campaigns that drive real results.
AddiHonally, my project management skills enable me to oversee content creaHon from start to finish, ensuring high-quality
outcomes. Working internaHonally has given me a global perspecHve, allowing me to approach challenges creaHvely and
strategically.
WORK EXPERIENCE
BUSINESS OPERATIONS SPECIALIST - MARKETING | Oceans – Vuum, USA (October 2024 – Present)
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Maintaining and updaHng the E-commerce ledger, ensuring accurate tracking of sales across pla?orms (Airgoods,
Faire, Shopify). CoordinaHng with the sales team for Hmely shipment releases.
Responding promptly to customer inquiries across mulHple pla?orms, fostering strong client relaHonships and
enhancing the customer experience.
Maintaining and updaHng sales data in daily trackers, providing valuable insights for business decision-making and
strategy refinement.
Managing vendor coordinaHon and client relaHonships to ensure seamless, high-quality markeHng campaigns that
align with brand objecHves.
Providing strategic direcHon for markeHng iniHaHves, ensuring brand consistency and refining campaigns based on
performance analyHcs.
Working closely with internal teams and external agencies to develop and implement integrated markeHng
strategies that drive engagement and revenue growth.
MARKETING AND MEDIA SPECIALIST | Torba Market, Qatar (April 2024 – October 2024)
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Developing and managing markeHng and social media campaigns focused on increasing ROI, driving traffic, and
client engagement.
EffecHvely and systemaHcally managing markeHng budgets, ensuring cost-efficient campaign execuHon and
measurable returns.
Achieved a 300% return on investment (ROI) through efficient resource management and campaign opHmizaHon.
Increased social media followers by 10% month-over-month, improving brand visibility and reach.
Boosted social media engagement rate to 2.5%, enhancing audience interacHon and overall engagement.
CreaHng and overseeing content across pla?orms (Instagram, Facebook, Twiier), aligned with company goals and
KPIs.
Providing strategic direcHon, maintaining brand consistency, and opHmizing campaigns based on performance
metrics.
CollaboraHng with internal teams and external agencies to implement integrated markeHng strategies.
Managing client relaHonships and vendor coordinaHon for Hmely, high-quality markeHng efforts.
Producing digital content, including graphics, photography, and video, for social media and events.
PROJECT LEAD – COMMUNICATIONS | Hashtag GeneraHon (Jan 2023 – April 2024)
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Conceptualized, developed, and led the creaHon of an innovaHve online game designed to tackle misinformaHon.
In collaboraHon with a Canadian organizaHon, spearheaded the end-to-end process, overseeing content creaHon,
design approvals, and the seamless execuHon of both online and offline distribuHon strategies.
Managed project budgets, organized training sessions, and coordinated venue logisHcs, ensuring a structured
program flow while compiling detailed report summaries to evaluate outcomes and insights.
CollaboraHng with internal teams and external agencies to implement integrated brand strategies.
MEDIA STRATEGIST – CONSULTANT (PART TIME) | NCEASL (Aug 2023 – April 2024)
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Produced reports summarizing campaign performance and impact.
Ensured high standards for communicaHon outputs that met audience needs within budget and Hmelines.
Worked with execuHve leadership to assess needs and develop communicaHon strategies.
Provided management and support to the communicaHons team.
Planned and executed advocacy campaigns targeHng specific audiences.
Handled layout and design for the annual report.
COMMUNICATIONS MANAGER | Hashtag GeneraHon (Oct 2020 – Jan 2023)
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Led development of the organizaHon’s visual brand and messaging.
Implemented visuals aligned with project requirements to enhance visual idenHty.
Developed and maintained an editorial calendar for systemaHc content planning.
Collaborated with execuHve leadership on communicaHon needs and strategic goals.
Managed the communicaHons team, fostering a collaboraHve work environment.
Executed high-standard advocacy campaigns to effecHvely reach target audiences.
Developed stakeholder relaHonships to enhance visibility and influence.
Conducted trainings and workshops to improve communicaHon skills among stakeholders.
Managed online content for the website and social media pla?orms.
Produced comprehensive campaign reports to guide strategic decision-making.
PROGRAM PROJECT MANAGER | Fhix 45 (Jan 2019 – May 2020)
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Organized and conducted workshops while managing customers and vendors.
Wrote proposals for potenHal corporate clients.
Facilitated leadership training and outbound corporate boot camps for various organizaHons, including the UN and
local banks.
Compiled and presented financial budgets, overseeing overall monthly targets.
Devised markeHng strategies to increase and retain customer base.
Created and managed social media presence.
INTERN – HUMAN RESOURCE MANAGEMENT | MAS Capital (March 2018 - June 2018)
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Recruitment process – CoordinaHng from the Manpower requisiHon stage to the final interview stage.
Performance Management – Got involved in the Annual Goal Sepng 2018 process.
Project ‘Ransalu Loyalty Card for Apparel Sector’
Standard documentaHons and projects.
YOUTH MENTOR AND FACILITATOR | Leaderonomics Malaysia (Oct 2018 – Dec 2018)
INTERN – PSYCHOLOGY |LEADS (April 2015 - Sep 2015)
EDUCATION
Master of Business AdministraWon (MBA) | Teesside University (2022)
B.Sc (Hons.) Degree in Psychology | Coventry University (2017)
CerWficate course on The Complete Digital MarkeWng Guide | Online EducaHon (2022)
CerWficate course on CreaWve Thinking: Techniques and Tools for Success | Imperial College London (2017)
SKILLS AND COMPETENCIES
Leadership | Team Management | OperaHonal Efficiency | Project Management | Planning & ExecuHon | Resource
AllocaHon | Performance Monitoring | Workflow OpHmizaHon | Content Management | Campaign Planning &
ImplementaHon | CreaHve Content CreaHon (Text, Image, Video) | Video EdiHng & Graphic Design | SEO & AnalyHcs | Online
Ads Management | Social Media Management & EvaluaHon | Web Design & Development | Digital MarkeHng Knowledge |
Branding & Content MarkeHng | Technical Proficiencies (Photoshop, Illustrator, Premiere Pro, ASer Effects, WordPress) |
Customer Service | Strategic Planning | Data Analysis |Interpersonal CommunicaHon | Problem-Solving | Process
Improvement | Client RelaHonship Management | Decision-Making
