Jordi Wallen

Hi! I'm Jordi, a Recovering Actress™️ who works at the intersection of media, content, technology, and growth.

I’m known for my ability to build strong relationships across teams, listen deeply, and bring people together around a shared vision. I pride myself on bringing calm energy, thoughtful communication, and an empathy-first mindset to everything I do.

I believe great products are built not just with data and design, but with heart, and I’m at my best when I’m helping teams create meaningful impact in the world. My background spans startup operations, partnerships, digital marketing, and revenue strategy with a passion for helping early-stage companies turn promising ideas into real businesses. I’m drawn to products that sit somewhere in the middle of a Venn diagram containing content, community, social good, and emerging technology.

I’m especially pulled toward companies in the spaces of wellness, fitness, the arts, pets, social good, and human-centered technology. Currently, I’m helping build VertiStar- a platform that connects audiences with emerging artists and culture through music, media, and digital experiences. My work centers on identifying brand partnerships, building advertiser relationships, and shaping the early monetization strategy as the company grows.

Along the way, I’ve developed a strong interest in mobile-first platforms and AI-driven products, particularly tools that improve how people communicate and organize their digital lives. I’ve spent time exploring the development of AI-powered productivity apps with an emphasis on intuitive user experience and sustainable monetization models.

Professionally, I tend to gravitate toward roles where I can:

• Discover and establish a brand, product, or service's unique voice

• Build partnerships and open new revenue channels

• Translate product vision into real market opportunities

• Solve problems for real people to make their lives easier

• Connect brands with engaged audiences in authentic ways

• Help early-stage teams move from concept to traction

I enjoy working with founders, creators, and operators who are passionate about building something ambitious and culturally relevant.