JKL
JORDAN LANDY
Bergen County, NJ •- •-linkedin.com/in/jordan-landy/
KEY ACCOMPLISHMENTS
Project managed campaign delivery processes for major Peacock Sports Campaigns
NFL Kickoff Peacock campaign earned 300k incremental subscribers and was the sixth highest
single event paid sub driver for live events, the most watched NFL Kickoff Game and the second
most simulstreamed NBC NFL Game
Peacock Exclusive Game: Big Ten Football Ohio State vs Michigan State was the most streamed Big
Ten game earning 1.23M viewers
WORK EXPERIENCE
NBCUniversal
Project Specialist, Campaign Ops at Peacock Sports
March 2024 - Dec 2024
Owned versioning process of Peacock Sports campaigns and project managed end-to-end campaign delivery
Campaigns include: 2024 Paris Olympics, Sunday Night Football, Big Ten Football, Premier League
Collaborated with creative team and vendors in creative development, feedback, and execution
Managed and built cross-functional relationships with multiple departments including social media, CRM, onplatform, device, planning, performance media, web strategy, and communicate campaign details and changes
Tracked, fulfilled and owned approval process for all ad-hoc asset requests for CRM, social and web teams
Managed approval, licensing, and distribution process of all Getty images used in Peacock web pages, blog posts
and social media accounts for the 2024 Paris Olympics
Warner Bros Discovery
Coordinator, Global Marketing Operations at HBO & Max (Contractor)
Dec 2022 - Nov 2023
Owned global campaign asset management for domestic and local original productions which included task
management, overseeing milestones, distribution of campaigns on-air, paid social/digital, asset rights management
Communicated all campaign details to global teams as well as third-party licensees, studios, and international
broadcasters ensuring effective exchange of campaign information and workflows
Project managed end-to-end campaign asset delivery process of all international versioned editorial content and
collaborated with creative teams on execution
A+E Networks
Coordinator, Consumer Marketing & Media at Lifetime (6 Month Contract)
June 2022 - Dec 2022
Supported team in the management, tracking, execution of on-air and paid media campaigns at Lifetime & LMN
Maintained brief trackers and Lifetime & LMN corporate websites ensuring business systems are up to date
Oversaw deadlines, asset deliveries, job requests and provided additional quality control of creative deliverables
Project managed internal campaign e-blasts of Lifetime TV shows and movies
EDUCATION
Drexel University
Bachelor of Science in Entertainment & Arts Management
Minor in Business
SKILLS
Technical: Airtable | monday.com | Google Suite | Microsoft 365 | Sharepoint | Adobe InDesign
Soft: Problem Solving | Time Management | Project Management | Communication | Leadership
