Hi! My name is Joie Dela Cruz, and I’m a passionate and creative video editor and graphic designer. I specialize in creating short-form video content like Instagram and Facebook Reels, as well as designing eye-catching banners and custom thumbnails that help businesses boost their online presence. I enjoy bringing ideas to life through visuals and helping brands connect with their audience in meaningful ways.
I use tools like CapCut for video editing and Canva for graphic design, which allow me to produce content that's not only visually engaging but also aligned with my client’s goals and branding. Whether it’s a quick, trendy reel or a polished banner for social media, I focus on delivering quality work that captures attention and drives engagement.
Although I’m still growing in this field, I’ve completed a Virtual Assistant training program where I learned the basics of content creation, social media management, and file organization. That training helped me develop a strong foundation in creating visuals for digital platforms and gave me the confidence to start offering my services to small business owners and entrepreneurs. I also have experience working with a content creation agency, where I’ve helped fitness coaches and online entrepreneurs maintain a strong social media presence through visuals and reels.
What sets me apart is my willingness to learn and grow. I may not have years of experience yet, but I make up for it with dedication, consistency, and a strong desire to improve every single day. I’m always open to feedback and love taking on creative challenges that push me to be better.
If you're looking for someone who can help you create engaging reels, polished thumbnails, or scroll-stopping banners — someone who cares about your brand as much as you do — I’d love to be that person. Let’s create something great together!