John Franco

JOHN CEDRIC FRANCO SOCIAL MEDIA AND DIGITAL ADVERTISING SPECIALIST 200 Iganacio St. Baliuag City |-| - Hi, I’m John Cedric Franco, a Social Media & Digital Advertising Specialist.​ I create strategic, high-impact campaigns that attract, persuade, and convert, driving long-term business growth.With proven success across platforms like Instagram, Facebook, YouTube, TikTok, Pinterest, and LinkedIn, I blend creativity with data to maximize brand visibility and generate quality leads. My background in Computer Engineering gives me an edge in search engine strategy, placing your ads in front of the right people, at the right time, for maximum ROI.From lead generation to SEO, I’m passionate about helping brands stand out, scale up, and get results. Let’s connect and turn your goals into measurable wins. CORE SKILLS Social Media Platforms:​ Instagram, Facebook, YouTube, TikTok, Pinterest, LinkedIn Advertising Platforms:​ Facebook Ads, Google Ads, YouTube Ads, TikTok Ads Other Key Skills: ●​ Social Media Management​ ●​ Email & Calendar Management​ ●​ Travel Management​ ●​ Appointment Setting​ ●​ Funnel Building​ ●​ Administrative Assistance​ ●​ Online Research​ ●​ Workflow Automation PROJECT-BASED EXPERIENCE 1. Social Media Campaign – Local E-commerce Brand Duration: January 2025 – March 2025​ Role: Social Media Strategist & Campaign Manager What I Did: ●​ Planned and launched paid social campaigns on Facebook, Instagram, and Pinterest, focusing on the 18–35 age group.​ ●​ Created custom ad copy and visuals tailored to each platform, while keeping the brand voice consistent.​ ●​ Monitored performance and made weekly adjustments based on data and audience feedback.​ Results: ●​ Boosted engagement by 45% and increased conversions by 30%. ●​ Delivered a 5:1 ROAS on Facebook Ads 2. TikTok & Instagram Reels Campaign – Local Food Brand Duration: September 2024 – December 2024​ Role: Content Creator & Engagement Specialist What I Did: ●​ Produced short-form videos for TikTok and Instagram Reels to highlight a new product line.​ ●​ Used trending audio, hashtags, and community interaction (polls, comments, Q&As) to boost reach.​ ●​ Actively engaged with the audience to humanize the brand and encourage sharing. Results: ●​ Reached 100,000+ views across platforms.​ ●​ Gained a 50% follower increase and 2× average engagement rate.​ EDUCATION Enverga University, Candelaria Science, Technology, Engineering, and Mathematics. Fernandez College of arts And Technology Computer Engineering 2019 - - Present