John

In 2019, I was a final-year marketing management student, but the COVID-19 crisis forced me to leave university. During this time, I started a YouTube channel, editing game videos and sharing tips, tricks, and stories. After three years, I sought a professional environment and joined Black Interactive Marketing Agency as a Growth intern in 2022. Three months later, I was promoted to Growth Executive.

In this role, I gained hands-on experience in media buying, chatbot development, operations management, and CRM solutions for B2B businesses. After two years, I transitioned to MCIX, a leading agency in Myanmar, as a Digital Specialist, where I developed and executed digital marketing strategies to expand brand reach and engagement.

I've worked with major brands like TMW Construction, Dai-Ichi Life Insurance, Panasonic, Aconatic, Boss, Dai-Ichi Bank, Chericof, and Voilini. A key achievement was leading a Chericof campaign that achieved 1 million views on a $450 budget, with a 0.5% conversion rate for a $200 product.

After a year, I relocated to Phuket and joined Invade Marketing, managing digital marketing across Google, Facebook, and Instagram. My focus is on data-driven strategies, funnels, and reporting to optimize client results. Currently, I work with brands like Carpe Diem, Distillery, Simba Sea Trips, and international clients such as Tabu Bali and 'The Whole Ours' corporate group from Indonesia.