Johanna Gatdula

JOHANNA GATDULA GENERAL SKILLS Google Suite Microsoft Office Canva Slack (- Salesforce Trello - (- Notion ClickUp Monday WORK EXPERIENCE How 2 Media Klaviyo Figma Sprout Social Shopify Meltwater SEO Research Social Media Management Data Entry & Management November 2023 - Present QA Manager & Copywriter Acts as the liaison between the client and web development teams Conducts thorough quality assurance testings for clients’ websites, Shopify, etc.— assessing the website and stores in all phases of development Writes on-brand and impactful copies for client websites Coordinates with clients with all project QA and content concerns, revisions, and updates Havas Ortega June - October 2023 Senior Accounts Manager SOFT SKILLS Adaptability Efficient Multitasking Strategic Organization Digital Fluency Punctuality Problem Solving Offered comprehensive day-to-day client support, with a primary focus on operational and administrative needs and routine financial tasks Created and managed organizational and work-way structures Developed and facilitated impactful digital marketing, PR, media relations, and KOL projects, as well as in-depth communications plans Took the lead on all client stakeholder interactions and played a key role in issues and crisis communications Created comprehensive research and performance reports for various client engagements The Bureau PH & PEG Social Media Dec 2021 - Dec 2022 Strategic Communications Head EDUCATION AB International Studies De La Salle University 2015 - 2018 Magna Cum Laude Strategized and executed brand campaigns, activations, and social PR projects (on-ground & digital) Conceptualized social media campaigns and crafted impactful copies Led website and chatbot development and quality assurance Generated and analyzed client data reports to optimize brand performance Conducted workshops on brand-building and strategic communications Developed and pitched 360 digital, social media and PR campaigns Provided strategic and data-driven recommendations for brand and social media optimization CULT Marketing; Brands by GK REFERENCES Joshua Neri Project Development Officer, Department of Information and Communications Technology Email : - Jocelyn Radoc Senior Media Relations Manager, Havas Ortega Email : - Deandra Espelimbergo Multimedia Head, The Bureau PH & PEG Social Media Email :- January 2021 - Present Business Development, Branding & Creative Consultant Built brand identities, guidelines, and narratives; conducted brand-building workshops for Fintech, Gaming, and Beauty companies Oversaw all creative and content development processes Led the creative vision for client campaigns; collaborated with relevant teams Developed 360 PR, social, creative, and communications plans Managed different teams with focus on project facilitation, design oversight Conducted in-depth market and competitor research and generated comprehensive data reports SYKES Asia Inc. Jan 2020 - Feb 2021 HR Branding & Communications Assistant Managed the leadership team’s calendars and appointments Conducted operational discussions and negotiations with relevant stakeholders Handled the logistics of branded company events and employee engagements Carried out various Branding and Digital Sourcing tasks, such as lead generation database management, social listening, and chatbot quality control Performed routine vendor accreditation, financial, and operational tasks; and liaised with all parallel internal teams, such as Legal, IT, and Digital Sourcing Trained HR interns for the Branding & Communications and Digital Sourcing teams