JODY BRAVERMAN--
www.jbbraverman.com
WORK EXPERIENCE
Health, Fitness & Lifestyle Writer/Editor
April 2011 - Present
Atlanta, GA
Wrote long- and short-form articles on fitness, yoga, nutrition, relationships, mental health, productivity,
and other lifestyle topics for publications including Livestrong.com, ShareCare, and GoodRx.
Pitched timely, unique story ideas to editorial staff.
Employed SEO best practices to improve rankings and increase organic traffic.
Performed scientific research and distilled study findings for the general population.
Conducted interviews with industry experts.
Edited the work of other writers and acted as expert reviewer for fitness, yoga, and nutrition-related
content.
Freelance Writer/Editor
September 2009 - April 2011
Seattle, WA
Wrote SEO-optimized web content, marketing materials, newsletters, blogs, product descriptions, and
product packaging copy for small and medium-sized businesses.
Edited monthly publications for two LA-based non-profits.
Edited various manuscripts, white papers, and fiction and non-fiction books.
Content Strategist/Copywriter
GA Creative | Seattle, WA
February 2007 - September 2009
Delivered strategic B2B and B2C marketing content across various communications channels for
companies including Microsoft, Paccar, and Franciscan Health Systems.
Collaborated with designers to create compelling marketing campaigns for luxury real estate
developments.
Managed customer communications, conducted kick-off meetings, and wrote creative briefs.
Managing Editor
EuroBiz Magazine | Shanghai, China
July 2003 - January 2007
Oversaw daily operations of monthly print publication for the European Union Chamber of Commerce.
Researched and developed story ideas and collaborated with Editor-in-Chief on editorial strategy.
Assigned stories to staff and freelance writers, and edited drafts for publication.
Revamped look and feel of magazine and added lifestyle content, both of which contributed to a 30
percent increase in readership and expanded distribution.
EDUCATION
CERTIFICATIONS
BA, English Literature
University of Maryland, College Park
September 1997- May 2001
Certified Personal Trainer (CPT)
National Academy of Sports Medicine (NASM)
Certified Nutrition Coach (CNC)
National Academy of Sports Medicine (NASM)
Registered Yoga Teacher (RYT)
YogaWorks
