Lifestyle, CBD
Brand: Green Bee Life
Brand: Green Bee Life
Tone: Informative, authoritative, friendly, casual
Subject Line A: Crushing the ‘stoner’ stigma
Preview Text: Let’s get to its roots.
Graphic: Crushing The Stigma
Email Content:
Now this is a topic I’m passionate about, NewBeez…
Today we’re getting to the roots of the dreaded ‘stoner’ stigma…
And celebrating those who help to reverse it.
Let’s start by learning how marijuana laws were actually shaped by racism as opposed to concern for the public good.
What a surprise…
Or how the war on drugs' racist legacy still blocks minority communities from real opportunities.
Next, let’s discover how Maha Haq from UCLA's CannaClub is shattering outdated stigmas and redefining cannabis culture…
And finally, find out how women are reshaping the cannabis industry to create lasting gender equality.
I hope these insights inspire you to see cannabis culture through a new lens…
For both yourself and your community.
With love and plant-based wellness,
Maria
Subject Line: Celebrating cannabis, your way 🌿
Preview Text: Find what feels right
Graphic: Celebrating Cannabis, Your Way 🌿
Email Content:
Hey there!
What I love most about cannabis is its versatility—it offers a completely unique experience for each of us!
Whether it’s sinking into a bath with CBD epsom salts…
Connecting with a loved one over a perfectly rolled joint…
Or simply enjoying a quiet moment in nature…
Cannabis can offer so many moments that just feel right...
Maybe you’ve felt this too?
If you’re still discovering what works best for you, we’ve got plenty of inspiration to help you celebrate cannabis your way.
And for a little extra fun, check out this episode of GBL-TV where we share our dream cannabis dates…
Snoop Dogg, you’re definitely on our canna-radar!
To those moments,
Maria
Subject Line: Is weed an aphrodisiac? 😍
Preview Text: Let’s find out…
Graphic: Is Weed An Aphrodisiac?
Email Content:
Hey there!
A while ago our team got together to discuss something… juicy.
The topic? Our experiences with cannabis when it comes to romance, intimacy, and sex.
And the consensus? We love it!
It turns out enjoying some of nature’s finest can be the perfect way to increase your sensory adventures. ✨
And now that we’ve (ahem) cleared the air around cannabis and intimacy…
Let’s see exactly how it can help in the bedroom.
Our brand-new article, “Best Weed for Sex,” lays down everything you need to know…
💘 Like the best strains to get you in the mood…
💘 Amazing products to enhance that one-on-one time…
💘 And the science behind mixing these two natural pleasures.
Because here at GBL, we’ve got you covered in all areas of canna-knowledge.
Happy Valentine’s Day! 🌹
With love,
Maria
Subject Line: Can cannabis help with anxiety?
Preview Text: Here’s what you need to know
Graphic: Cannabis and Brain Health
{{Here’s what you should know}}
Email Content:
Hi there,
I recently spoke with Dr. Girn, a neuroscientist researching the benefits of alternative medicine.
Some studies show cannabis can help with many mental and physical health conditions, which got me thinking…
Could it be that cannabis offers the relief the doctor didn’t order?
Find out here.
I also caught up with the team to see how cannabis has supported their health and well-being…
And wow. These stories are powerful.
So if you’re struggling with anxiety, a health condition, or need a good night’s sleep…
Maybe see if cannabis could be something that works for you? It’s worth a try. :)
With love,
Maria
P.S. Remember, the effects of cannabis are personal to everyone…
So start slowly and see how you feel. ;)
Brand: Veed
Brand: Veed
Tone: Cheeky, quirky, Gen Z
Campaigns
Subject lines:
A: It’s HallowVeed! Get 20% OFF plus tons of freebies
Preview Text: Double, double, deals and trouble
Email Content:
Hey {{first_name|default:’friend’}},
It’s HallowVeed here at VEED Labs…
And while I’m spotting a whole lot of spooky surprises around the place…
Including a gummy-thieving vampire at my personal bake station…
We’ve got some deals that you definitely don’t want to run away from:
🧛♀️ 20% OFF your entire order.
🧛♀️ Free THC shots when you spend over $99 (let’s get this party started!).
🧛♀️ Plus, you’ll get a free pouch with any order over $25.
And while these deals are something to scream about, there’s just one catch…
They vanish tonight at 23:59 ET.
So don’t be afraid to catch some lil’ Veed rays of sunshine, bliss, and rainbows…
Before the dark takes over…
{{Scream Code TREATS At Checkout}}
Have a fang-tastic evening,
The Veed Fairy
Post Purchase/Thank You Flow
Email # 1.1 First Time Buyers
Subject Line: Cheers to your first order! 🎉
Preview Text: Here’s 20% OFF your next canna delight
Body:
Woohoo, {{first_name|default:'dear friend'}}!
You’ve just made your first VEED purchase, and that’s definitely a reason to celebrate!
As a token of our gratitude, we’re treating you to 20% OFF your second order…
Just use the code NEXT20 at checkout to keep the good vibes rolling.
And remember to follow the dosing instructions for every product…
Especially with something strong like Delta 9, starting low and going slow is the way to go.
Here’s to many more blissful moments ahead… 😌
{{Use Code NEXT20}}
In bliss and cannabis,
The Veed Fairy
Email # 1.2 Second Time Buyers
Subject Line: You’re back! Here’s 25% OFF your next treats
Preview Text: You’re loving VEED, and we’re loving you!
Body:
Hey {{first_name|default:'dear friend'}},
Hurray!
You just got your second round of VEED goodies! 😍
You must have enjoyed your last order…
And since things are getting serious, how about we take 25% OFF your next order?
It’s how we show our love for you and the rest of the VEED family.
Just use the code NEXT25 at checkout and let your taste buds run wild… again!
I can’t wait to see what you’ll choose next!
{{Use code NEXT25}}
In bliss and cannabis.
The Veed Fairy
Email # 1.3 Third Time Buyers
Subject Line: You’re officially VEED Royalty! 👑
Preview Text: Tap here for your royal reward…
Body:
Congratulations, {{first_name|default:'dear friend'}}!
It’s your 3rd order from VEED!
That makes you VEED Royalty, which means you get 30% OFF your next order. 🤑
Just use the code ROYALTY at checkout and enjoy watching the dollars fly off your total…
{{Use Code ROYALTY}}
And thank you for choosing VEED once again, {{first_name|default:'dear friend'}}...
Here’s to you!
In bliss and cannabis,
The Veed Fairy
Email # 1.4 Fourth Time Buyers
Subject Line: You’re family now! Enjoy 35% off all orders, always 🤗
Preview Text: Your permanent discount for being so awesome
Body:
Hey {{first_name|default:'friend'}},
Big news—you've just hit your fourth order milestone, and that deserves a celebration!
As a thank you, you've unlocked a permanent 35% OFF every future order with us…
Yes, you read that right… forever!
Just use the code FAMILY at checkout to claim your discount and enjoy major savings…
I mean, it’s pretty much Black Friday every time you order!
Thanks for being such an awesome part of our family…
We couldn’t be happier to bring you the best, most blissful VEED vibes ever. ✨
{{Use Code FAMILY}}
In bliss and cannabis,
The Veed Fairy
Email # 1.5 Fifth Time Buyers
Subject Line: Here’s your unique 35% OFF discount code!
Preview Text: For all your future goodies
Body:
Hey {{first_name|default:'dear friend'}},
Look at you, rocking that VIP status! 😎
I’m glad you’re making the most of your special discount…
And I hope you’re enjoying your VEED goodies as much as we enjoy making them.
Just remember that you can use code FAMILY to claim 35% OFF your order whenever you want to treat yourself to more of our magical and delicious treats.
No order or spending limits!
Enjoy! And thank you for being such an amazing part of the VEED family.
See you on the flip side, {{first_name|default:'dear friend'}}!
{{Use Code: FAMILY}}
In bliss and cannabis,
The Veed Fairy
Welcome Flow
Email # 1: Welcome to VEED
Subject Line: Welcome to VEED
Preview Text: Here’s 30% OFF your first order
Body:
Hey {{first_name|default:'friend'}},
Welcome to the VEED Family!
It’s great to have you here, and I bet you’re excited to start feeling great, too!
Luckily we’ve got just the thing…
You see, we’re all about making high-quality, delicious THC edibles that’ll help make every moment a little brighter.
With potency levels ranging from 5 mg up to 75 mg per serving, you’ll be sure to find something that’ll give you the buzz you’re looking for.
About that discount—use code VEEDIE at checkout to get 30% off your first order.
And while you’re at it, take a look below at our 5 most popular products...
I’m sure you’ll love them!
{{USE CODE VEEDIE FOR 30% OFF}}
In bliss and cannabis,
The Veed Fairy
P.S. Did you know that we offer free shipping on every order? No minimum spend required. :)
Email # 2: How Do You Like Your THC?
Subject Line: How do you like your THC?
Preview Text: Get 30% OFF your edibles of choice
Body:
Hey {{first_name|default:'friend'}},
We know you can pretty much add pot to anything these days, but we’ve taken it up a notch...
Because while we’ve got the classic favorites you love…
We’ve also come up with a few new twists that we think you’ll enjoy.
Like our Smarty Ropes, our take on the classic Nerd Rope…
And our potent THC Syrups and Shots, two of our most popular delights!
Or if you prefer to kick it old school, our THC Cookies and Brownies will bring you straight back to your mom’s basement. 🤣
But the VEED party doesn’t stop there…
We’ve also got Syrups, Oil Drops, Seltzers…
And even Relaxation and Sleepy gummies for when you’re ready to head off for the night.
All with varied potency levels that will rise to the challenge…
Every. Single. Time.
So don’t be afraid to try something new with your VEED edibles…
You never know—it just might be the best yet!
Enjoy!
{{USE CODE VEEDIE}}
In bliss and cannabis,
The Veed Fairy
Email #3: Is it Even Legal?
Subject Line: Is it even legal to buy edibles online?
Preview Text: P.S. you can still get 30% OFF!
Header Image: Link to blog
Header Text: Is It Even Legal?
Get 30% OFF with code: VEEDIE
Body:
Hey {{first_name|default:'friend'}},
You may be wondering…
Is it even legal to buy edibles online?
(I used to wonder that myself 🤣…)
Or…
How many mg of THC do you need to get high?
Luckily, we’ve covered everything from edible trends to a THC travel guide in The VEED Blog, which you can check out below.
And when you’re done browsing…
Make sure to use code VEEDIE at checkout to get 30% off your first order plus free shipping.
Because whether you want to relax after a long week of studying…
Get some much-needed relief from pain…
Chill out when life gets a bit too stressful…
Or simply have a great time with your friends…
We’ve got a delicious treat that’ll help you do just that.
{{SHOP NOW WITH CODE VEEDIE}}
In bliss and cannabis,
The Veed Fairy
Email # 4: Check Out These Deals
Subject Line: Hey {{first_name|default:'friend'}}, check out these awesome deals!
Preview Text: And get an extra 30% off, too!
Body:
Hey {{first_name|default:'friend'}},
Just letting you know this is your last chance to get 30% OFF your first purchase…
For example, you could save up to $159.99 when purchasing this Gummies bundle along with your discount plus free shipping.
Or check out this bundle where each tasty gummy costs you less than 60 cents! 😋
That’s a great deal right there if you ask me…
And there are so many other great deals to be found, no matter your budget.
Check out our online shop below (totally legal, by the way)...
Use code VEEDIE at checkout, and you’ll be good to go!
{{SHOP BUNDLES}}
In bliss and cannabis,
The Veed Fairy
Email # 5: Get Free THC Gummies
Subject Line: Get free THC gummy samples 😍
Preview Text: No, you don’t have to wait until your birthday
Header Image: Link to free THC gummy sample page
Header Text: Free THC Gummies!
Body:
Hey {{first_name|default:'friend'}},
I noticed you’ve resisted my magical efforts to get you to try our delicious THC gummies…
So I’ve decided to just let you have them on the house…
Seriously!
This 100mg sample pack, with four 25 mg bursting-with-flavor gummies, has your name on it.
Just pay shipping at checkout. 🤝
And based on these reviews…
You definitely won’t regret the happy, fuzzy feelings that come with it!
Oh, and if you don’t want to pay shipping either, I suggest adding a pouch of 10 mg cubes to your order…
That makes the sample pack and shipping totally FREE…
Meaning more gummies in your pocket, no shipping costs, and some seriously good vibes…
And by the way, did you know that you can get $10 in VEED credit when you leave a review?
Yep, you’re literally making money from trying our gummies…
Now that’s a win win!
{{GET MY FREE GUMMIES}}
In bliss and cannabis,
The Veed Fairy
Delayed Fulfillment Flow
Email #1: It’s On The Way!
Subject Line: We’re working on your order, promise!
Preview Text: We just had a tiny hiccup 🧚
Header Image:
Header Text: Your Order Is Coming!
Body:
Hey {{first_name|default:'babe'}},
I bet you’re wondering, "Where's my order?!"
Well, I’ve got an update for you: your order’s coming soon—promise!
While we’re usually fast on our feet, there was a tiny hiccup while preparing your goodies…
Turns out, our THC-loving pixies got distracted by a particularly fun social media trend and, well…
We ended up with a very long line at the candy-making station.
Long story short: We’re working our magical behinds off to get your order shipped out ASAP! 🧚💌✨
We’re sorry for the delay and thank you so much for your patience...
Your VEED treats will be on their way to you soon—ready to make your day extra sweet.
Thanks for being AWESOME! 🍬🕺
Cheers to you,
The VEED Fairy 🍬✨