My name is Joanna and I have 3+ years of experience with social media marketing.
Please see below the typical scope of work:
Strategy: During this time, I will develop a social media marketing strategy including objectives, competitor audit, content examples, tone of voice, advertising strategy, audience insights and segments and next steps.
Onboarding & Set Up: During this initial period, you will provide access to your social media accounts, ad account (if existing), audience data (CSV format) and any existing content and rich media assets. During this phase an audit of the Facebook pixel and Business Manager will be undertaken. Audiences will also be set up during this phase, as well as campaign shells.
Monthly Retainer: Each month deliverables will consist of content calendar for page posting, advert proposal, and customizable and interactive report including insights and recommendations.