Joab Irungu Ndego

JOAB IRUNGU NDEGO Nairobi, Kenya | Graphic Designer PROFESSIONAL SUMMARY Creative and results-driven Graphic Designer with over 4 years of professional experience at M-KOPA Kenya Limited. Proven expertise in developing impactful visual content, brand identity design, and marketing materials that enhance brand visibility and engagement. Skilled in translating business objectives into compelling visual solutions while maintaining brand consistency across all platforms. Proficient in Adobe Creative Suite and contemporary design tools, with a strong foundation in design principles, typography, and visual storytelling. Committed to delivering high-quality creative work that exceeds client expectations and drives business results. PROFESSIONAL EXPERIENCE M-KOPA Kenya Limited Graphic Designer September 2019 - December 2023 | Nairobi, Kenya Key Responsibilities & Achievements: • Designed and produced high-quality marketing materials including brochures, flyers, posters, and digital advertisements that increased brand awareness and customer engagement by 35% • Created comprehensive brand identity systems and visual guidelines for various campaigns, ensuring consistency across all marketing channels and touchpoints • Developed engaging social media graphics and digital content for Facebook, Instagram, Twitter, and LinkedIn, resulting in 50% increase in social media engagement • Collaborated closely with marketing, product development, and sales teams to conceptualize and execute creative solutions that aligned with business objectives and brand strategy • Managed multiple design projects simultaneously while meeting tight deadlines, maintaining exceptional quality standards, and delivering projects on time and within budget • Designed product packaging, promotional materials, and point-of-sale displays that enhanced product visibility and drove sales growth • Conducted photo editing, retouching, and image manipulation for marketing campaigns and corporate communications • Created infographics, presentations, and data visualizations that effectively communicated complex information to diverse audiences • Maintained organized digital asset libraries and implemented efficient file management systems that improved team productivity by 25% • Provided creative input during brainstorming sessions and contributed innovative ideas for campaign development and brand enhancement • Prepared print-ready files and coordinated with external vendors and printers to ensure accurate color reproduction and quality output • Stayed current with design trends, emerging technologies, and industry best practices to continuously improve design quality and effectiveness CORE SKILLS & EXPERTISE Design Software Proficiency: • Adobe Creative Suite: Photoshop (Advanced), Illustrator (Advanced), InDesign (Advanced) • Digital Design Tools: Canva, Figma, CorelDRAW • Additional Tools: Adobe Premiere Pro (Basic), After Effects (Basic) Design Specializations: • Brand Identity & Logo Design • Print Design (Brochures, Flyers, Posters, Business Cards, Packaging) • Digital Marketing Materials (Social Media Graphics, Web Banners, Email Templates) • Photo Editing & Retouching • Typography & Layout Design • UI/UX Design Principles • Infographic Design & Data Visualization • Marketing Collateral Development Professional Competencies: • Creative Concept Development • Brand Strategy & Visual Communication • Project Management & Time Management • Client Relationship Management • Cross-functional Team Collaboration • Attention to Detail & Quality Control • Trend Analysis & Market Research SERVICES OFFERED Comprehensive Graphic Design Solutions: 1. Logo & Brand Identity Design Complete brand identity development including logo design, color palette selection, typography systems, and comprehensive brand guidelines to establish strong and memorable brand presence. 2. Social Media Graphics Eye-catching social media content creation for all major platforms including post designs, cover images, stories, advertisements, and promotional graphics optimized for maximum engagement. 3. Marketing Materials Design Professional design of print and digital marketing collateral including brochures, flyers, posters, banners, business cards, letterheads, and promotional materials that effectively communicate brand messages. 4. Photo Editing & Retouching Expert photo manipulation, color correction, background removal, image enhancement, and professional retouching for product photography, portraits, and marketing imagery. 5. UI/UX Design User interface design for websites and mobile applications with focus on usability, accessibility, and creating seamless user experiences that drive engagement and conversions. 6. Print Design Services Complete print design solutions including packaging design, magazine layouts, book covers, catalogs, annual reports, and large format printing materials with print-ready file preparation. EDUCATION Bachelor's Degree in Graphic Design Kenyatta University, Nairobi, Kenya Graduated: 2018 Comprehensive coursework in graphic design fundamentals, visual communication theory, typography, color theory, digital media design, branding, advertising design, and user experience design. Completed hands-on projects and participated in design competitions that developed strong creative problem-solving skills and technical proficiency. PORTFOLIO & WORK SAMPLES Portfolio Available: Comprehensive portfolio showcasing professional work samples including brand identities, marketing campaigns, social media graphics, print materials, and various design projects completed during tenure at M-KOPA Kenya Limited and freelance work. Portfolio demonstrates versatility across different design styles, industries, and media formats. Notable Projects: • Rebranding initiatives for M-KOPA product lines • Large-scale marketing campaign designs reaching 100,000+ customers • Social media content series generating significant engagement metrics • Print material designs for corporate events and product launches PROFESSIONAL ATTRIBUTES • Creativity & Innovation: Strong creative thinking abilities with talent for developing unique visual solutions • Attention to Detail: Meticulous approach ensuring precision and quality in every design element • Deadline-Oriented: Proven track record of delivering high-quality work within tight timeframes • Communication Skills: Excellent verbal and written communication for effective client and team collaboration • Adaptability: Quick learner who stays current with design trends and embraces new technologies • Problem Solver: Strategic thinker who translates business challenges into effective visual solutions • Team Player: Collaborative approach with ability to work effectively in cross-functional environments