Jessica
Wagner
Experience
Jan 2014 -
Marketing Coordinator
Nov 2018
The Kroger Co.
• Developed and executed marketing strategies for customer-first campaigns
Personal Info
• Coordinated with all stakeholders to provide excellent customer communication
within the brand identity
Address
• Partnered with cross functional teams to ensure messaging was aligned across
4003 Taylor Avenue
the company
Cincinnati, OH 45209
• Explored new ways to reach customers utilizing consumer, market, and industry
Phone
data to drive engagement
-
Marketing Campaign Manager
E-mail
The Kroger Co.
-
• Managed campaigns to ensure successful delivery of all marketing deliverables
LinkedIn
• Created new processes and documented existing ways of working to streamline
www.linkedin.com/in/jessicawagner1
Education
work among teams
May 2011 -
Digital Account Manager (Enquirer Media)
Dec 2013
Gannett
Dec 2004
• Managed digital marketing campaigns (display ads, SEO, social media, email)
Thomas More College
• Consulted with clients for digital needs and optimized accordingly
Bachelor of Business Administration
Area Marketing Manager & Operations Team Lead
Dec 2009
Gannett
Xavier University
• Successfully launched DealChicken Cincinnati, grew subscriber base, and
managed website
Master of Business Administration
• Created deal pages for target audience and maximized conversions
• Oversaw marketing plan and budget
• Supervised day-to-day operations of team members
Mar 2010 -
Senior Project Developer
Dec 2010
The Nielsen Company
• Designed market research questionnaires for Fortune 500 client
• Managed research projects (study design, test product, and data collection)
Mar 2001 -
Senior Marketing Coordinator
Mar 2010
Time Warner Cable
• Created marketing initiatives for core products serving 600k+ subscribers
• Managed competitive strategy for the Southwest Ohio Division
• Coordinated the implementation of new marketing strategy for entire region
• Implemented and led weekly webinar for all sales channels
Marketing Coordinator
Time Warner Cable
Managed Pay-Per-View events, Movies On Demand and sports packages
Oversaw the design, copywriting, printing and distribution of marketing materials
Coordinated live events and talent appearances to build brand awareness
Managed internal and external website content; created content for weekly enewsletter
Customer Care & Retail Associate
Time Warner Cable
• Generated sales and provided solutions for product, billing, and technical
issues