MARKETING AND COMMUNICATION EXPERIENCE
Self-Employed, Marketing and Communication Consultant, Remote - May 2013-Present
Research and write articles on quality and thought leadership
Help simplify messages to market products to variety of stakeholders
Compile owners manual to dictate company structure and operations
Identify stakeholder groups and communication strategy for company restructuring
Develop talking points for C-suite members to reference during company roll out
Evolent Health, Associate Director of Communication and Change Management, Atlanta - May 2013-June 2016
Lead change management communication needs through compilation of collateral, presentation decks, strategic talking points and web site content development
Implement communication plan to market new programs to varied stakeholder groups (i.e.: Physicians, Patients, Administrators, Board Members)
Partner with business development team to create marketing strategy aimed at same store growth and new market initiation
Xerox, Business Development/Marketing Team Member, Atlanta - May 2012-March 2013
Implement business development strategic plan for Medicaid Management Information System to help grow market share and impact state wide Medicaid citizens
Work with business development team on language training to create a more approachable brand
Research and write thought leadership articles to highlight Xerox’s offerings and create business interest in the marketplace
World Congress, Conference Director, New York, NY - Dec. 2009-March 2012
Manage over 12 conferences per year, helping providers decrease patient throughput time, increase patient volume, and improve satisfaction scores
Responsible for business development and sponsorship management for conference division
Work as a consultant on benefit and wellness events, addressing implementation and sustainable behavior challenges
LEADERSHIP AND SERVICE
Secretary and Executive Board Member, Atlanta Jewish Academy -
Co-Founder, Jewish Enrichment Learning Opportunity -
SKILLS & CERTIFICATIONS
Language: Hebrew Language Comprehension
Technical: Microsoft Word, Excel, Power Point, Factiva, Lexis Nexus, and Exposure to Statistical Software, SAS
Certifications: Participant in IHI Open School Leadership Modules, Graduate of Medicaid Learning Center educational program
EDUCATION
EMORY UNIVERSITY, Rollins School of Public Health, Atlanta GA - May 2013
Master of Public Health in Health Policy & Management, Management Concentration
Relevant Courses: Managerial Accounting, Marketing, Strategic Management, Quality Improvement
NEW YORK UNIVERSITY, Steinhardt School of Education, New York, NY - May 2009
Bachelor of Science in Communication and Adolescent Mental Health Studies
Awards: Member of the New York University Dean’s List, Fall 07, Fall 08, Spring 09
