Jennifer Dsouza

Building communities consisting of prospects, influencers, clients, agencies, PR practitioners through lead researching and profiling.
∙ Creating strategies for social selling which includes platform enablement, custom optimization strategies, conducting internal training and enablement.
∙ Creating strategies for social recruiting which consists of cultivating by building communities for job-seekers on Twitter, Facebook and Linkedin.
∙ Exploring upcoming social networks and creative use of current properties which includes campaign monitoring, campaign reporting, event monitoring, prospect & audience building.
∙ Ideating and executing social media specific campaigns that help build brand awareness and support marketing activities like brand campaigns, micro-­content strategies, social media engagement etc.
∙ Monitoring effective benchmarks for measuring the impact of social media campaigns, and analyse, review, and report the health of communities