Jeffrey Capili Sarmiento

 JEFFREY C. SARMIENTO PROFESSIONAL SUMMARY Dynamic, results driven sales and marketing strategist with a 16+ year record of achievement and demonstrated success driving multi-million-peso revenue growth while providing visionary sales leadership in highly competitive markets. Extracted qualitative and quantitative data from targeted market segments and then analyzed the data to provide management with information in a meaningful format on important industry trends. Solid track record securing key clients and increasing product distribution to grow market share. Tenacious in building new business, securing customer loyalty and forging strong relationships with external business partners. Exceptional mentor and coach; combining business acumen with innate leadership abilities to recruit, build and retain top-performing sales teams. REFERENCES  Mr. Robin D. Canlas - Territory Sales Supervisor at San Miguel Brewery Incorporated -  Mr. Ronilo Armand S. Sarmiento – National Logistics Manager at Ginebra San Miguel -  Ms. Hana Vo – Senior Consultant at Euromonitor International - Singapore - SKILLS • High impact Sales Presentations • Territory Growth Management • New Product Launch Management • Strategic Market Positioning • Needs Assessment & Product Education • Client Negotiations • Budget Administration / P&L Management • Recruiting & Staffing Initiatives • Staff Development Programs • Team Leadership, Coaching & Mentoring WORK HISTORY AUGUST 2019 – OCTOBER 2019 Customer Service Representative / Sitel Philippines / AT&T Interact with AT&T customers on behalf of Sitel Philippines. Provide information about products and services, take orders, respond to customer complaints, and process payments for AT&T products and services. OCTOBER 2016 – PRESENT In-Country Research Analyst / Euromonitor International / Freelance Research and reporting of basic commodities, import/export, energy, and automotive industries. Conducts market surveys and trade investigation. Conducting quantitative research on future trends and industry outlook analysis. Liaised with industry leaders to determine industry data and formulate solutions for corporate restructuring. Reviewing and collecting information from secondary sources. Visiting retail stores to gather product information. Conducting trade interviews with different key players of the value chain: manufacturers, suppliers, distributors. Collecting and manipulating data points in order to build market sizes, brand participation, etc. Analyzing quantitative and qualitative data / information - Hypothesis testing. MARCH 2014 – PRESENT Market Researcher / Ipsos Business Consulting Asia Pacific / Freelance Designing or assisting in the development of questionnaires and moderator guides to ensure the necessary data is captured. Conducting in-depth data analyses using traditional and advanced methods. Authoring reports containing actionable recommendations. Making presentations-answering questions and instilling confidence. Advance knowledge and skill set developed through the years in identifying, analyzing and creating solutions for business problems. Worked with various groups within the firm along with the sales and pre-sales team and help the team come up with responses to proposals. Provided practical solutions for the client by using the pool of experts within the clients firm. Have worked with the Top companies to mid-sized firms, to private equity firms, to start-ups. Taking responsibilities and challenges as corporate and business strategy, mergers and acquisitions, organizational design, sales and marketing optimization, and manufacturing and distribution improvements. Engaging in fast-changing industries including consumer goods and retail, financial services, industrial products and many others. OCTOBER 2009 – DECEMBER 2013 Territory Sales Supervisor / San Miguel Brewery Inc. / Philippines Acts as the conduit between the management and its business partners. Assists dealer's sales teams in attaining monthly sales targets. Manages dealer's financial and over-all business. Trains dealer's sales team and accounts specialist in various processes and methodology of selling. Sets sales forecast for the territory and ensures attainment of commitments. Formulates plans and programs to aid the sales team in achieving their targets. Implements local and national promotions as well as special events to expedite the sales and create awareness for the product. Prepares sales generated reports and presents sales performance overview to the management. Presents P&L reports monthly to the management. Conducts market surveys to ensure outlets adhere to product standards as well as to monitor trade promotions and competitor activities. Supervised a sales force of 45 sales associates. Hired 15 sales representatives over a 3-long period. Exceeded regional annual sales target by 3.2%. Supported the sales team in writing proposals and closing contracts. FEBRUARY 2003 – OCTOBER 2009 Accounts Specialist / San Miguel Brewery Inc. / Philippines Attainment of monthly sales to trade targets as downloaded by national management. Books orders from Retailers, Wholesalers, Fast food chains, Restaurants, Supermarket chains and Malls. Issues and collects account receivables from outlets on a twice a week basis. Merchandises outlets with posters and other visual aids to promote brand awareness. Manages competition through store audit regarding pricing, merchandising and promotional activities of competitors. Audits brand penetration, availability, SRP, display, merchandising, refrigeration, condition of company products. Implements plans and programs to boost sales and arrest competitor performance in territory. Coordinates closely with Sales Supervisor the operational status of given area. Generates, submits and reports territory performance to Sales Supervisor on a monthly basis. Closed an average of 45 sales calls each quarter. Increased regional market share by 98% within 3 months. Created and launched new online marketing strategies that resulted in 3.8% sales increase. EDUCATION 1996 – 2001 Central Luzon Doctors’ Hospital Educational Institution (Tertiary Education) Bachelor of Science in Physiotherapy Recipient of the award Best in Clinical Practice 1991 – 1995 Don Bosco Technical Institute (Secondary Education) Recipient of the award for sportsman of the year award ACCOMPLISHMENTS Recipient of top accounts specialist award for having achieved the 3rd highest sales in 2008 with an average annual growth of 3.8% at San Miguel Brewery Incorporated. Successfully attained and maintained a 100% accounts receivables collection efficiency. Suppressed competitor market share in territory recording a 0% competitive share. Promoted to Territory Sales Supervisor after 6 successful years in the sales department. CERTIFICATIONS Market space development approach seminar Basic sales supervisor skills seminar