J a s o n F i g h t m a s ter
7330 Bluff Springs Rd Apt 6219
Austin, TX 78744
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SKILLS
Team Management
Onboarding Best Practices
Phone/Video/In-Person Interviews
Email Marketing Strategy and Execution
Salesforce
Adobe Creative Suite
HTML
Google AdWords/Analytics
Full Cycle Recruiting
Recruiting Strategy
Sales Training
Marketo and Active Campaign
SEO Marketing
Webinar Content Creation
Video Editing
Social Media
WORK EXPERIENCE
AURIC
Austin, TX
Department Head – Hiring Manager
May 2018 – Present
▪ Developed hiring strategies for inside and outside sales, customer service, and marketing
▪ Created onboarding best practices which increased retention rates by 33%
▪ Managed and helped grow a team of three recruiters
▪ Grew company from 30 employees to more than 100 full time employees
▪ Updated outside sales training strategy and assisted in training
AURIC
Austin, TX
Department Head – Marketing Manager
May 2018 – Present
▪ Wrote website/blog content to help drive organic traffic to Auric’s website
▪ Focused on converting traffic to leads through blog and CTAs
▪ Updated website to be SEO friendly and keyword focused
▪ Developed Auric’s automated e-mail marketing strategy
▪ Increased unique visitors by 125% and average session time by 20 seconds
AURIC
New Accounts Manager
▪ Managed and acquired accounts across the United States
▪ Exceeded account quota by 20%
▪ Outside sales position with 100% travel
▪ Helped VP and NSM
▪ Developed content to help drive organic traffic to Auric’s website
▪ Assisted NSM in closing sales over the phone for new agents
▪ Wrote sales contracts and explained legal details to clients
Austin, TX
Jan 2018 – May 2018
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Forester University
Santa Barbara, CA
Marketing Communications Manager
May 2016 – Dec 2017
▪ Setup, market, and moderate online training webinars for environmental engineers
▪ Develop email marketing strategy and design custom HTML emails
▪ Track and measure success through Google Analytics and Active Campaign
▪ Write and develop landing pages for webinars on our website
▪ Implement best practices for customer service and client interaction
721 Industries
Santa Barbara, CA
June 2017 – July 2017
California 89
Truckee, CA
Dec 2012 – May 2016
Griffin Beverage Company
Mount Pleasant, MI
May 2010 – Nov 2012
Red Run Golf Club
Roya Oak, MI
May 2005 – Aug 2009
Freelance Web Design
▪ Designed 5 unique websites through WordPress
▪ Focused on SEO and organic content marketing
Marketing Manager
▪ Developed company’s media strategy and events plan
▪ Set up California 89’s social media presence
▪ Created the CA89 Adventure Film Series that premiered in 2015
▪ Researched and booked events for California 89 to sponsor
▪ Created and distributed press releases and newsletters through Mailchimp
▪ Developed, edited, and managed lifestyle blogs on our website
▪ Maintain the online web store and website through WordPress
Account Manager
▪ Maintained and procured accounts for high end beverage sales
▪ Increased accounts by 10% quarterly
▪ Trained new merchandisers on best practices
Head Tennis Professional
▪ Ran tennis programs at Red Run Golf Club
▪ Hired and maintained tennis staff
▪ Managed a team of five assistant pros
▪ Oversaw yearly finances for tennis department
E D U C AT I O N
Central Michigan University
Mount Pleasant, MI
May, 2010
Bachelor of Arts, Broadcast and Cinematic Arts
Minor in Advertising
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