Janessa Baculinao

Email:-Skype id: live:21c5a974d2490bb4 JANESSA BACULINAO PROFESSIONAL SUMMARY Qualified SEO professional experience in Off Page search engine optimization. Background experience in emerging trends, best practices and in evolving strategies to continually improve a sites performance in search results. Having technical knowledge of the industry along with a very good strategic approach to problems. SKILLS & ABILITIES • Link Building (Business Directory Listing, Profile Pages, Press Release submissions). • Guest Posting / Email Outreach Link Building. • Link Prospecting • Technical SEO Website Audit • Keyword Research • Implementation of Schema Markup • SEO Tools knowledge: Ahrefs, Semrush, Moz, AWRCloud, Screaming Frog and SEO PowerSuite • Basic knowledge on Google Search Console and Google Analytics PROFESSIONAL EXPERIENCE LINK BUILDER / SEO ANALYST, DEPLOYED OFFSHORE STAFFING ( PURESEO NEW ZEALAND ) August 2017 – up to present • Building links by business directory listing, profile pages, press release submissions and by email outreach. • Finding link prospects, or link targets with high DA and low spam score using Ahrefs and MOZ and by doing competitors analysis or by manual search. • Check and analyze backlinks. • Analyze website's technical issues and recommends best practices for areas that needs improvement such as crawl errors, indexing optimization, broken links, canonicalisation, redirects, internal linking of the website. • Checking the meta tags optimizations such as page titles, descriptions, headings also body contents if they are keyword rich and passing the minimum and maximum lengths for each. • Image optimization. • Researching for appropriate target keywords using Google’s Keyword Planner, Semrush and/or Ahrefs. Selecting keywords according to the website’s topic and optimize existing contents to have more opportunity to rank well in search engines. • Implementation of schema markups. • Analyze website’s hierarchical structure, website performance, page experience, mobile and desktop site speed, mobile friendliness of the website, server security, safe browsing, core web vitals, intrusive interstitials. • Checking existing goals and suggest additional opportunities in Google Analytics if needed. LINK BUILDER, TEAM ONE OUTSOURCING PHILIPPINE January 2016 – June 2017 •Applies white hat technique for off-page optimization. •Ensures submission of quality reports on a daily basis at the end of each campaign and before the cycle ends. •Ensures that targeted keywords and URL’s are concise and accurate to avoid reduplication of work. •Ensures proper optimization of Business Directory listing, Articles, Social Bookmark submission. •Create, optimize and manage accounts created for Social Media, Social Sharing and Blog profiles necessary for link building process. Provides competitive designs necessary for blog sites optimization. •Guarantees proper submission of content provided by the On-Page and Off-Page Content Writers. Posts contents in a scheduled basis using a specific tool and/or manual upload. •Provides proper Competitive Link Building Service by reverse engineering the clients’ competitors’ backlinks and manually submitting to directory sites. OFF PAGE SEO ASSISTANT, ENDLESSRISE INC. October 2014 – November 2015 •Ensures SEO Reports is at par with the company goals and standards. •Checking the Submission Team’s time tracking on every task. •Assisting the OFF Page Supervisor and assigning tasks to Submission Team member. •Assigning campaigns including preparation of current cycle's spreadsheet. •Responsible for launching campaigns and meta tag checking. •Process Improvement - Suggest and implement ways to maximize quality and output of the team. This includes communication between team members and the Off Page Supervisor. LINK BUILDER, ENDLESSRISE INC. August 2011 – October 2014 •Applies white hat technique for off-page optimization. •Ensures submission of quality reports on a daily basis at the end of each campaign and before the cycle ends. •Ensures that targeted keywords and URL’s are concise and accurate to avoid reduplication of work. •Ensures proper optimization of Business Directory listing, Articles, Social Bookmark submission. •Create, optimize and manage accounts created for Social Media, Social Sharing and Blog profiles necessary for link building process. Provides competitive designs necessary for blog sites optimization. •Guarantees proper submission of content provided by the On-Page and Off-Page Content Writers. Posts contents in a scheduled basis using a specific tool and/or manual upload. •Provides proper Competitive Link Building Service by reverse engineering the clients’ competitors’ backlinks and manually submitting to directory sites Academic Qualifications: Polytechnic University of the Philippines Electronic and Communication Engineering Management and Technology 2010 – 2011 (Undergrad)