Jane Gathuru

Jane Gathuru. Location:Nairobi,Kenya. Lead Generation/admin, Marketing virtual assistance. EXPERIENCE Company: Bold vision Lead Generation Title: Lead Generation VA. Location: (Remote | Jan 2024 - Nov 2024) ●​ Built prospect lists using Apollo.io and LinkedIn for travel, and coaching clients. ●​ Managed email outreach campaigns in Mailchimp, achieving ●​ SKILLS ●​ Lead Generation ●​ Email Marketing ●​ Email copywriting ●​ LinkedIn Prospecting ●​ Cold Email Outreach ●​ CRM Tools: a 30%+ open rate HubSpot, Zoho, Updated CRMs, followed up on cold leads, and tracked lead Salesforce conversion data. ●​ Apollo.io, Mailchimp, Hunter.io, Klaviyo Company: GrowthSphere Digital ●​ Keyword Research Title:Email Marketing Intern ●​ Google Location (Remote | Jan 2025-June2025) ●​ Strong Communication ●​ Admin Support ●​ Designed automated email flows in Klaviyo ●​ Conducted A/B testing and improved email open rates by 18% ●​ Created campaign reports and optimized sequences for engagement EDUCATION ALX Africa - Virtual Assistant Certificate. (June 2024 - Sept 2024) Specialization: Lead Generation, Admin Support, Keyword Research,email marketing. Alison : Diploma in Special Education Needs (SEN ) (Jan 2025-March 2025) PROJECTS 🔹 Lead Generation Project – Mortgage Brokers and agents in Canada. Role: Freelance Virtual Assistant ​ Description: Conducted targeted lead generation for top-performing mortgage brokers and agents across the United States. Used tools like Apollo.io and LinkedIn Sales Navigator to identify prospects, verify contact details, and compile clean lead lists. Skills & Tools: Lead generation, data entry, CRM updating, Apollo.io, LinkedIn, Google Sheets. 🔹 Keyword Research for Personal Finance Blog Role: SEO Virtual Assistant​ Description:Performed keyword research for a blog targeting personal finance topics like saving, budgeting, and investing. Delivered a comprehensive keyword map with short-tail and long-tail keywords optimized for blog content and future campaigns. ​ Skills & Tools: Keyword research, SEO analysis, Ubersuggest, Google Keyword Planner, SERP analysis 🔹 Admin & Scheduling Support for Online Learning Group (Special Education) Role: Volunteer Admin Assistant​ Description: Provided admin support to a virtual learning group for caregivers and educators of children with special needs. Managed schedules, created meeting agendas, sent email updates, and maintained learning resource folders. ​ Skills & Tools: Admin support, scheduling, email communication, Google Workspace, inclusive education.