A critical thinking individual with strong strategic and business growth experience. Gifted with a natural problem solving ability that hits the issues head on and develops effective strategies for successful management/delivery. A confident Analyst and Trainer, whose friendly, informal approach infects those around her with enthusiasm and boundless energy.
Proven leadership ability, mentoring, coaching and motivating multi-skilled/disciplined groups of individuals across diverse business lines. Extensive knowledge and in-depth practical experience of Digital Marketing and Strategy including, marketing methods e.g. SEO, CRO, A/B User testing, insight assessment and Google Analytics.
An entrepreneurial, commercially oriented individual with a successful track record of building, challenging and nurturing sustainable Stakeholder relationships with Leaders, Suppliers and Colleagues within SME & FTSE-250 corporate sectors.
Experience covering both small Business and large Corporate gives a unique insight into how both ends of the scale work/think giving advantages when formulating strategic approaches.