JAID NEWSTEAD
COPYWRITER
CONTACT
PROFILE
I'm a passionate and detail-oriented copywriter with a proven track record of
crafting narratives across diverse platforms and mediums. I approach my work
creatively, collaborating and working seamlessly with cross-functional teams to
maintain brand consistency while adhering to timelines to achieve exceptional
results. I'm excited to bring my creativity, adaptability, and results-driven mindset to
the next team I work with.
--jaidnewstead.com
linkedin.com/in/jaidnewstead/
RELEVANT WORK EXPERIENCE
SKILLS
Copywriting
Junior Copywriter
Creative Writing
FCB Toronto
Editing/Proofreading
Content Development
Analytics & Research
Social Media Marketing
Event Marketing
Public Speaking
Problem Solving
Hospitality Management
Time Management
TECHNICAL SKILLS
Tools
Adobe Suite
Events Manager
Google Suite
Amsterdam Brewhouse, Toronto
Microsoft Suite
Adobe Creative Suite
Wordpress
Canva
Squarespace
Platforms
Meta
Youtube
TikTok
Pinterest
LinkedIn
EDUCATION
Advertising & Marketing Communications
Humber College-
Maintained Deans Honour Roll and placed
1st in the Ontario Colleges Marketing
Competition for my category.
References available upon request.
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Created copy for diverse advertising campaigns, translating creative concepts
into messaging that resonated with target audiences.
Proficient across diverse creative platforms, adept at executing copywriting for
web, mobile, video, email, social, out of home, and print.
Collaborated closely with strategists and creative teams to ensure seamless
integration of copy with visual elements, maintaining a cohesive brand narrative.
Used SEO principles to incorporate keywords and optimize content for search
engines.
Skilled in conducting thorough research with an eye for detail.
Proficient in advanced editing and proofreading techniques, ensuring precision
and clarity in written content.
Actively participated in client meetings and briefings, demonstrating a keen
understanding of client needs and vision.
Brands: BMO (Banking, TFC, LAFC), OLG/Lotto Max, Home Depot, Safeway,
Sobeys, Burt’s Bees, Hershey’s and Air Canada.
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Crafted copy for event marketing assets, social media, seasonal menus and
staff training manuals.
Enhanced social media presence and communication, fostering increased brand
awareness and guest engagement through promotional initiatives for staff and
patrons.
Conducted data-driven analyses based on ROI measurements, encompassing
sales trends, guest counts, promotional product success and macro-level
conditions.
Demonstrated strong attention to detail and problem-solving skills in event setup, scheduling and bookings resulting in seamless executions.
Service & Events Manager
Jack Astor’s Bar & Grill, Toronto
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Launched Jack Astor’s Front Street's inaugural Instagram profile, actively
curating content, resulting in a substantial upswing in brand awareness and
heightened guest traffic to the restaurant.
Crafted copy for marketing and promotional assets across multiple platforms
for all in-store events and activations.
Demonstrated exceptional communication and presentation skills through the
facilitation of regular seminars, group training sessions and one-on-one
coaching sessions.
