Ivory Cervantes

Ivory Cervantes Amazon PPC Specialist | Amazon Account Manager | SEO Listing Optimization Catalog Specialist | Brand Manager-- OBJECTIVES WORK EXPERIENCE Desire the position of an Amazon PPC Specialist and/or Amazon Brand Account Manager. Self- Amazon PPC Specialist | Amazon Brand Account Management, Advertising and SEO eCom stores Amazon Seller and Vendor Central motivated to succeed in helping Amazon sellers and bringing a wealth of experience and skill in administering Amazon's seller's product launching, SEO, PPC (pay-per-click) Advertising, and marketing. SKILLS -Amazon PPC -Facebook Advertising -Listing Optimization -Keyword Research -Graphic Design -Google Spreadsheet/Excel -Data Analysis - SEO -Google Ads APPLICATION -AmazonSeller Central -AmazonVendor Central -Helium10 -Shopify -Etsy -eBay -Teikametrics - Perpetua -Asana -Canva -Google Docs, -Sheet&Slides -Kohl’s,HomeDepot Promote IQ -Walmart Advertising -Wix EDUCATION University of Southeastern Philippines School Year 1999 - 2004 WEBSITE https://vaivory.wixsite.com/amazonp pcseo/resume FB Page https://vaivory.wixsite.com/amazonp pcseo/resume Amazon Brands and Companies handled their SEO / PPC Amazon brands Risai - UK and EU (July 2020 - Mar 2022)(Oct'24 - present part-time) Continental and Global Services, Inc., (May 2022 - October 2024 Ridgewood Global UK, EU (October 2022 - September 2023) KSH Brands/Machrus - US, Can, UK and EU (January 2020 - April 2022) Epique, LLC - US (January 2020 - May 2020) That Wood Work, LLC - US - (January 2020 - July 2020) eBrands360, LLC - US (January 2020 - June 2020) Redfits UK, EU, US, and CA (October 2017 - June 2020) Conduct Amazon keyword search, run PPC (pay-per-click) campaign for Amazon Seller and Vendor Central sponsored products, brands, display, and videos ads to get target return of sales Maintain and monitor keyword bids, campaign creation, structuring, targeting, and placement in accordance with brand and business goals Perform necessary actions to add new converting keywords and negate nonperforming keywords and targets Analyze performance data to ensure they are bringing quality traffic while maintaining ROI goals Examining advertising, strategies, and promotion through eCommerce platforms Amazon, Kohl’s Wayfair, Homedepot, Walmart Optimize images by creating pleasing infographic lifestyle images and altkeywords, create an Amazon e-commerce storefront, and Enhance Brand content / A+ Thorough Amazon, eBay, Shopify, and Etsy product listing page optimization, title, bullet points, lifestyle and upload in bulk through CSV. Ensure optimized content is live and create a case if necessary. Help with onboarding new products, FBA fulfillment replenishment, product listing to shipment plans, compliance requirements, inventory, and order management Agency Worked with - VAA Philippines, Freeup Inc., Digital Edge, Amersify Appen Global | Project based | Sept 17– May 2018 work-from-home Crowdsourcing – research variety of methods to determine correctly assigned task and curate together data for presentation Social Media Manager | Facebook and Google Ads Campaign Manager | (August ‘17 - May ‘18 work-from-home ) Run and promote content through social media advertising, design using Canva, schedule social media post, boost, and run campaigns Using various social media platform to build strong media communities by administering campaigns to convert likes, shares, and interactions from customers to eCommerce page, converting to sales North America Inbound Call Center Experience Offsourcing Phils Inc., | Customer Service Rep | Jul 16 to Sept 17 VXI Global Solutions Inc., | Technical Support | Jun 14 to Jul 16 Ibex Global Solutions | Billing and Sales Specialist | Oct 13 to May 14 Startek Int’l Limited | Customer Service Associate | Oct 12 – Oct 13 SP Madrid Law Firm | Account Associate | Oct 11 - May 12 Teletech – Pasay | Member Relation Associate | Jan 11 - May 11 Providing information about products and services, taking orders, responding to customer complaints, processing returns, process payments, and reading bills and resolving bill disputes Casino Gaming Work Experience DavaoHold’em/FRB Poker Club | Gaming Manager | Apr 2008- Nov 2010 Interact with casino players, shuffle cards, change cash into casino chips, deal the cards and verify the winner. Full House/Pacific Poker Palace | Poker Card Dealer | Dec 2006 – Apr 2008 Interact with casino players, shuffle cards, change cash into casino chips, deal the cards and verify the winner. Administrative Work Experience Boracay SandCastles Apts & Resorts | Sales and Reservation Manager | Jan - Jul 06 Practiced multitasking in resort admin operation, and resort and ticket reservations New World Travel Corp. | Reservation Officer Helping travelers find the right accommodations, facility, amenities and airline itinerary