Iva Jovanović
EXPERIENCE
(2020)
SEO Manager for MadeOnline
ABOUT ME
By degree - M.A. Art Historian,
by profession Digital Marketer,
specifically Content Creator
and SEO Specialist, and
founder of Iron Arrow agency.
As the SEO Manager, my tasks includes keyword research, website analytics,
content and image optimization, and implementation of content recommendations
for website optimization. And I work with a team of developers ensure websites are
optimized and functional. And I make sure the writing team implements SEO
practices during the content creation.
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Copywriter and SEO Manager at Cross Country Movers
I started as a Copywriter for the website, which included writing blog posts, landing
pages, service pages, city pages, and social media content. Later, my role shifted
and I became the SEO Manager and worked on the website optimization.
(2020)
Marketing Associate at HeapSpace
SKILLS
Skills
Content writing
Content editing
I was a part of different HeapSpace events for years (Voxxed Days 2016 and 2017,
HeapCon 2018, and HeapCon2019, and now I am helping them develop and
execute different marketing strategies. I handled the website's design, content, and
SEO, and helped organize multiple online and offline events (Tehnoloski dorucak,
Heapcon Lite, OpenData) which included hosting, moderating, photographing and
logistics assistance.
On/Off page SEO
(2020)
Technical SEO
Marketing Manager for ArtForge
Keyword research
is a video game company that is working on its first project called Realms of
Eternity. As the Marketing Manager, I am in charge of all the content for the website
and social media and tasked with establishing and executing plans and strategies
for the game's promotion and visibility.
HTML
CSS
Python
(2020)
Tools
Marketing&PR Associate for Wonderland AI
WordPress
Wonderland AI Summit is one of the most recognized AI events in Eastern Europe,
and I got the opportunity to work on its 2020 edition in the field of Marketing and
Public Relations. I was in charge of the website’s content, releasing PR statements,
and social media management.
Ahrefs
Seolyze
Google Analytics
Screaming Frog
Yoast
Google Suite
Asana / Trello
Windows, Linux OS
Languages
Serbian
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Copywriter and SEO Manager at Morph
I was in charge of writing and editing content for the company’s clients (landing
pages, service pages, and social media content). Later, with proper education and
training, I became the company’s SEO Manager, which includes doing keyword
research, analyzing website analytics, optimizing content and images, researching
and implementing content recommendations for organic SEO success. I worked
with the developers and writers to make sure the websites are optimized properly.
(2018 – 2020)
English
Visual Arts Communication Specialist at LoudLab
French
As a Visual Arts and Content Specialist, I was in charge of content for several
clients and anything related to visual arts. I have written content for Pinart, RNT
Records, and HipCrave, and managed social media for Pinart and other clients,
including the MuseumLovers Instagram page.
Italian
(2020)
Education
Master studies of Art history
(museum studies) at Faculty of
Philosophy, University of
Belgrade, Serbia
Bachelor studies of Art history
at Faculty of Philosophy,
University of Belgrade, Serbia
English language and
photography at Regional
Centre of talents in Belgrade
Certifications
SEO Fundamentals SEMRush
Technical SEO - SEMRush
Content Marketing and
SEO Fundamentals SEMRush
Mobile SEO – SEMRush
Local SEO – SEMRush
Competitive Analysis and
Keyword Research SEMRush
Link Building - SEMRush
Content Marketing HubSpot Academy
SEO Training Course HubSpot Academy
Fundamentals of Digital
Marketing - Google
Digital Garage
Social Media - HubSpot
Academy
Email Marketing –
HubSpot Academy
HTML Fundamentals –
SoloLearn
Freelance Content Writer at FishbowlAdviser
I was in charge of writing content for the website.
(2020)
Freelance Guest Post Writer at Adler Team
I was in charge of writing guest posts.
(2019)
SEO Copywriter at Market Republic
I was in charge of writing content and managing social media for different clients of
the agency.
(2018 – 2019)
Content Writer at Counting Sheep
I was tasked with writing content for the company’s blog, which included writing
content on sleep-related and affiliate marketing topics.
(2017 – 2019)
Freelance Contributor at FanSided
I was hired to write different articles for the website NetflixLife.
(2015 – 2018)
Associate at the Museum of Yugoslavia
I assisted in organizing the exhibition « Day Worth a Century». I was in charge of
digitalization of the photography collection, the photo base, guiding through
exhibitions and museum objects, organizing workshops, helping with exhibitions,
selling tickets, and helping with social media content and promotion of different
museum programs. I was also a part of organizing the permanent exhibition in the
museum.
(2013 – 2015)
Member of AIESEC Serbia
I worked as Marketing and PR Manager for Career Days, member of Social Care
project and Team Leader of Global Citizen project. During my time here I was
involved in organizing successful events, promotions and marketing strategies, and
I was responsible for educating members, mentoring, candidate interviewing and
selection, volunteer coordination and for sales and media.
