My name is Iulia and I have created my beauty brand from scratch, together with the business plan & marketing strategy. I am a PR and Communications professional, and I am passionate about identifying strategies and bringing new ideas about how to attract the right type of audience. Having completed an MBA and BA in Public Relations and Communication, together with my experience of growing my own business, I have built a strong knowledge in the industry.
I am a creative and determined person who likes to follow her ideas and dreams. I pride myself of my confident, capable manner and my ability to improve business communication through creating a strong strategy. My writing skills helped me develop powerful messages for specific audience and build a strong brand image.
I am specialized to identify the core of a business and its values. Nowadays consumers are becoming more concerned with the products and services they are buying, and your business must be clear about the etique behind your brand.
To have a strong presence online, I use tools like Social Media, Google Ads, Google Analytics and Console.