Ishika Trivedi

Ishika Trivedi VIRTUAL ASSISTANT/ DIGITAL MARKETING EXECUTIVE ABOUT ME My ultimate objective is to continuously enhance and excel in managing and supporting successful businesses. With over three years of expertise in digital marketing and virtual assistance, I have consistently demonstrated exceptional performance and delivered outstanding results in every assigned task. My strong motivation and eagerness drive me to go beyond boundaries, adapt to WORK EXPERIENCE Digital Marketing Executive Corpwell Capital January 2022 - December 2024 CRM Management: Proficient in managing and maintaining contact databases, segmenting audiences, and executing automated workflows, including drip email campaigns for lead nurturing. Marketing Analytics: evolving trends, and achieve significant Skilled in generating detailed reports for campaigns, accomplishments in fostering business email performance, and website traffic, while growth and efficiency. monitoring key metrics such as open rates, clickthrough rates, and conversions. Social Media Strategy: Experienced in developing and executing social media CONTACT marketing strategies, creating content calendars, and analyzing audience insights to tailor campaigns for platforms like Facebook, Instagram, LinkedIn, Twitter, --!4th Avenue, Guar City, Noida- 201009 India and TikTok. Content Creation and Curation: Expertise in designing visually engaging posts, stories, and videos using tools like Canva, ensuring alignment with brand goals. Advertising and Campaign Management: Adept at planning, running, and optimizing paid ad campaigns on platforms such as Facebook Ads Manager and Instagram Ads. EDUCATION SEO Expertise: Strong skills in keyword research, optimizing onpage elements (titles, meta descriptions, headers), Post Graduate In Business Administration managing Google My Business listings, and implementing white-hat link-building strategies. Outreach and Promotion: Skilled in social bookmarking and content promotion 2022 - 2024 Graduate In Business Administration- through platforms like Reddit and Digg to increase visibility and improve local SEO efforts. HubSpot CRM Proficient in managing and maintaining contact databases, importing/exporting contact lists, segmenting audiences for targeted campaigns, and executing automated workflows like drip email campaigns. SKILLS Mail Chimp Designing, scheduling, and sending email marketing campaigns. Search Engine Optimization (SEO) Search Engine Marketing (SEM) Social Media Marketing (SMM) Content Marketing Email Marketing Web Analytics Creating email templates with Mailchimp’s drag-anddrop editor Managing and segmenting email lists for targeted campaigns. Graphic Designing Designing eye-catching graphics, social media posts, banners, and advertisements using Canva’s tools. Customizing templates for consistency with branding and business goals. Creating visually appealing infographics, flyers, and presentations. Designing social media posts, stories, and ads optimized for platforms like Instagram, Facebook, and Conversion Rate Optimization (CRO) LinkedIn. Content Optimization E-commerce Marketing Writing SEO-friendly, high-quality, and engaging content. Video Marketing Meta Tags and Descriptions Crafting compelling meta titles and descriptions for Graphic Designing better click-through rates (CTR). Ensuring proper character length and keyword Website Designing Communication Team Management inclusion in meta tags. SOFTWARE Virtual Assisatant- Digital Marketing Soul Verve and Unwind Staycations February 2021 - January 2022 Google Search Console SEMrush Google Ads Hostaway for Short Term Rental Managing multiple short-term rental properties from a single platform, including availability, bookings, and pricing. Meta Ads Updating property details such as descriptions, images, Facebook and amenities to attract guests. Instagram Automating bookings, guest messages, and check-in Pinterest instructions. PriceLab Youtube Implementing data-driven pricing strategies to maximize LinkedIn revenue and occupancy. Twitter Analyzing local market trends, competitor rates, and Slack demand patterns. Discord Hubstaff Setting up custom rules for seasonal adjustments, length-of-stay discounts, and last-minute pricing. Graphic Designing Amazon Designing social media posts, stories, and ads optimized Etsy for platforms like Instagram, Facebook, and LinkedIn. Intermedia MailChimp Google Analytics Hubspot Social Media Handling Creating strategies, content calendars, and analyzing audience insights for platforms like Facebook, Instagram, and LinkedIn. SEO Zendesk Well-versed in keyword research, on-page optimization, Monday.com link-building strategies, and managing Google My Tumbler Business listings for improved local visibility. Hostaway Price Lab Grammarly Constant Contact Microsoft Teams Google Workspace Canva Shopify WordPress Shopify Website editing and modifications (product listings, site design updates, and functionality checks). Listing SEO to improve it’s reach on Website, Amazon and Etsy. Intermedia Handling customer service support via calls, texts, and live chat. Providing timely responses to customer inquiries or concerns Google Analytics Monitoring traffic, user behavior, and engagement metrics across websites. Analyzing key metrics like bounce rate, session duration, and conversion rates to optimize performance. INTEREST Dance Art and Craft Travelling CERTIFICATIONS Certificate of Advanced Excel Course on Internshala Training. Certificate of Digital Marketing Course on Internshala Traning. Certificate of Completion Online Masterclass on Digital Marketing Fundamentals organised by IIDE. Certificate of Mastering in CANVA TOOLS organised by IIDE. Certificate of Participation for attending Masterclass Webinar on Facebook and Instagram Ads. Certified by GOOGLE in digital marketing course conducted by Google Certificate in Public Speaking by University of Washington on Cousera.