ISABELLE VILLACARLOS
SOCIAL MEDIA MANAGER
E D U C A T I O N
Bachelor of Arts
Major in Sociology
University of the
Philippines, Los Banos
2020
Certificate in
Fundamentals of Digital
Marketing
Google Digital Garage
2020
P R O F I L E
S U M M A R Y
Isabelle is an organized, systematic, and proactive individual pursuing a career in digital
marketing. With two years of experience as a social media manager – her expertise lie in
content creation, digital branding, community engagement, and social media marketing
using a methodical approach based on consumer behavior and social media trends. With
five years of experience as an administrative assistant for operations under her belt, she
ensures the stable and efficient conceptualization and execution of digital marketing
strategies through a thoroughly planned digital marketing process which aligns with the
brand's vision for social media development.
W O R K
E X P E R I E N C E
Certificate in Critical
Thinking and Writing
School of the N.Y. Times
2020
Freelance Social Media Manager
March 2020 – Present
Freelance Employment | Manila, Philippines
Collaborates with brands in widening customer reach through digital marketing
Launches social media promotions, events, and engagements
Produces digital and print materials through graphic designing and copywriting
S K I L L S
Customer Loyalty Associate (Seasonal)
September 2021 – December 2021
Balsam International Unlimited Company-Philippine ROHQ | Manila, Philippines
Ensured that concerns are addressed and resolved across several brands
Assisted in building online reputation through delivery of customer service
Delivered ad-hoc tasks and projects assigned by the Team Leader
Graphic Designing
Print Designing
Video Editing
Copywriting
Digital Marketing
Project Management
Customer Engagement
Appointment Setting
Post Scheduling
Digital Marketing
Social Media Marketing
Microsoft Office
Google Workspace
Adobe Photoshop
Facebook Ads
Business Suite
Salesforce Lightning
Adobe Premiere Pro
Operations Manager
July 2016 – December 2019
The Nail Studio and Mobile Spa | Manila, Philippines
Led a team of 20 employees by directing the day-to-day operations
Delegated tasks to employees and organized schedules with clients
Spearheaded projects, events, and marketing promotions with CEO
Administrative Assistant for Operations
March 2014 – June 2016
The Nail Studio and Mobile Spa | Manila, Philippines
Assigned to receive client inquiries and concerns through calls and messages
Scheduled client appointments and employee working hours
Coordinated with the CEO for weekly payroll of all employees
C O N T A C T-
I N F O R M A T I O N
isabellevillacarlos
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