Isaac Lopez

isaac lopez Barrio Robles, San Sebastian, Puerto Rico. ■ -COMMUNICATIONS, Social Media Innovative, highly creative and result oriented professional with over 10 years combined work experience in the social media/communications and church-based constituency; Bachelors degrees in Journalism and as an Archivist; expertise in social networking, branding guidelines, electronic media, interactive banners, digital/printed advertisement, brochures, visual communications and photography Highlights of Qualifications Proficient in a wide variety of social media activities such as blogging, community development and management, social bookmarking, commenting Proficient in English, French and Spanish (native language) Understanding of popular social networks including design, functionality, users, policies and sensitivity to the needs, strengths and limits of social media A keen eye for detail and excellent organizational skills to prioritize and multi-task in a fast-paced, deadline-driven environment Self-starter with strong communication, interpersonal and collaborative relationship building skills - decision making, significant use of memory and problem solving abilities Ability to set priorities, manage several projects at once and meet time sensitive deadlines under pressure Develop social media content that engages the consumer and communities Proficient in design, layout for direct marketing and advertising design and love for continuous learning Manage updates to social media properties, moderate and respond to comments and establish a consistent community culture and tone Core Competencies MailChimp InDesign Dreamweaver Flash MS Publisher MS Outlook Photoshop MS PowerPoint WordPress MS Word MS Excel Hoot Suite Instagram Tweeter Facebook LinkedIn YouTube Pinterest RELATED WORK EXPERIENCE Multimedia and Communications Create and support the development and implementation of a company-wide internal communication strategy/plan, through communication initiatives that motivate and align employees with the company mission, vision, values and strategy Define, manage and execute the internal communications content strategy and editorial calendar, for a wide range of communications channels and vehicles (i.e. stories/articles, blogs, social medial, email, videos, collaborative forums, bulletin boards and employee events) to evolve the internal communications Schedule, source, write and disseminate regular employee communications according to the calendar Created and maintained WordPress blogs to promote organizations directory, events and news Identify main target groups and audiences, determine the best way to communicate information to them, and develop and implement a communication plan Manage relationships with the intranet content and responsible for managing Intranet content and related departmental content Responsible for ensuring that content was kept and maintained fresh and updated, including updating intranet pages regularly Provide any training as required on intranet updates and work closely with Web Manager Edited and manipulated images for marketing, publicity and social media Worked on projects from start to finish, including collaborative strategic brainstorming through to creative execution and final production Created flyers, newspaper ads, presentations for clients, special event tools (invitations, catalogs, signs, posters), e-promos and broadcasts, signature banners for emails Designed marketing materials across multiple media formats and complexity to generate awareness, response, and revenue Isaac lopezPage 2 Social Media Managed social media site which includes creating, writing, posting and monitoring content and monitoring official site blog Provided photojournalism coverage of the camps, events, conferences, symposiums and meetings Created, curated, and managed all published content (images, video and written) using image-editing software such as Photoshop to edit images Monitored, listened and responded to users in a “Social” way while cultivating leads, identified opportunities in user generated content surrounding the non-profit Designed and developed digital structure and content for the website Oversaw day-to-day management and development of editorial content on social media platforms, including tweets, posts, and discussions Designed company’s website, banners, photo galleries, and electronic newsletters using MailChimp Provided coverage of the diocese and parish events as a photographer and reporter Managed images, photo resizing and image retouching Updated and maintain website areas related to weekly marketing strategies Created and maintained the photo bank for use on the website, magazine, brochures and networking Designed and developed digital advertisements for the website and ensured all materials met corporate branding and graphic standards Communicated creative solutions to internal partners at all levels within the organization Photojournalism Selected feature articles for each issue adhering to a page plan to ensure that the right stories appeared in the correct place on each page Laid out pages and, depending on the nature of the role, played part in page design, proofreading all pages before going to press Edited news written by reporters or features writers, to remove spelling mistakes and grammatical errors rewriting material so that it flows or reads better and adheres to the house style of a particular publication Developed the area of journalism and photography, captured, processed, and archived images, created final print images or digital files Set up and rearranged lighting, backgrounds, props and other equipment Researched, chronicled, interviewed, reported and covered special events Work history Community Manager Fotomax Visas2018 Community Manager Publicidades El Planeta- Librarian Adventist University (IUNAV), Venezuela 2016 Social Media – Graphic Designer 2015 Alto Media Inc - Brampton, Ontario, Canada Librarian2012 - 2014 Adventist University (IUNAV), Venezuela Director 2011 - 2012 Seventh Day Newspaper, Venezuela Director of Media Analysis2011 - 2012 Ministry of Health, Venezuela Journalist2004 - 2005 Radio Uno, Venezuela Journalist2004 - 2011 Asovecen, Venezuela Journalist2010 Money Market Newspaper, Venezuela EDUCATION Bachelor’s Degree in Archivist2011 University Central of Venezuela Bachelor’s Degree in Journalism2008 University Santa María, Caracas, Venezuela