Ibikunle Adedayo
Address: Baba ode, Ilorin, Kwara state.
Tel:- Email:-Career Objective
I am a highly motivated, tech-savvy professional with a passion for problem-solving and
a strong background in team organization, communication, and leadership. Dedicated
to delivering exceptional results, I excel at crafting innovative solutions to digital
challenges. As a Social Media Manager, my goal is to leverage my expertise to develop
impactful strategies, enhance brand presence, and drive measurable success..
SKILLS
Expert attention to detail
Task prioritization
Content writing
Business Analytics
Good interpersonal abilities
Excellent orator with great presentation skills
Time management
Active Collaboration
Problem-solving
Mobile photography
Video Editing
Design skill
EDUCATION
University of Ilorin, Kwara state — B.A. History and International Studies
December 2017- December 2022
❖ Honors - Second Class Honors (Upper Division)
EXPERIENCE
MALhubng— Social Media Manager
February 2024- March 2025
❖ Developed and executed a comprehensive content calendar aligned with the
company's marketing strategy, ensuring consistent and strategic content
delivery..
❖ Engaged with potential and existing customers through responsive social
media interactions, leading to a significant increase in followers and customer
satisfaction.
❖ Collaborated with the design team to transform content into visually appealing
graphics, infographics, amplifying the brand's visual identity and enhancing
the overall aesthetic of social media content.
❖ Implemented a data-driven social media strategy that aligned with brand
goals, resulting in a 30% increase in course registration conversions.
❖ Grew the brand’s audience from 10K to 23K followers across all platforms
within 8 months through targeted engagement and content strategies.
Something Good (SGWHTYT) — Social Media Manager
Aug 2024 - Dec 2024
❖ Spearheaded online brand management, monitored and refined the brand's
digital presence to enhance its reputation and credibility.
❖ Implemented data-driven social media strategies that boosted conversion
rates, increasing brand engagement and digital impact.
❖ Expanded brand reach to international markets, driving conversions beyond
the domestic audience.
❖ Developed and executed influencer collaborations to enhance brand visibility
and attract a wider audience.
ECWA Gaa Immam, Ilorin — Head of Media Team 2
July 2018 - January 2024
❖ Developed and curated high-impact, engaging content tailored to the church
community, fostering meaningful connections and spiritual growth..
❖ Engaged with the church community on social media by responding to
comments, messages, and inquiries in a timely and respectful manner.
❖ Created interactive spaces for congregants to actively participate in church
activities and developed biblical content to enhance engagement.
Fyreskin & Fyreskinbeautybrand , Kwara State — Social Media Manager
September 2022 - October 2022
❖ Increased social media engagement by 20% through the implementation of a
strategic content calendar and targeted ad campaigns.
❖ Monitored and analyzed social media metrics adjusting strategy as needed to
exceed brand goals and objectives.
❖ Boosted website traffic by 20% through social media driven referrals.
❖ Engaged with customers across social media channels by addressing inquiries,
providing product information, and ensuring a positive user experience, which
strengthened brand loyalty and customer satisfaction.
University of Ilorin Football league, Kwara State — Social Media Manager
August 2021 - February 2022
❖ Managed and grew social media communities through active engagement,
responding to inquiries and comments in a timely and professional manner.
❖ Collaborated with athletes, coaches, and media personnel to create compelling
and authentic social media content that showcased team culture and values.
❖ Contributed to the successful execution of the league campaign through effective
management of social media platforms.
❖ Led a campaign to promote the Unilorin vs. Kogi State University match (Round
16 of HIFL 2021), contributing to Unilorin being recognized as the Best Host at the
HIFL Awards Ceremony.
CERTIFICATIONS
Digital Exchange Academy HRM Certification
●
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DEXA
February 2024
HNG Internship Product Design Certification
● ZURI
● August 2022
Wootlab Innovations Limited Digital Marketing Certification
● Digital Kwara
● August 2021
Google Digital Marketing Certification
● Google
● October 2020
References will be provided upon request.