Himanki Saluja

HIMANKI SALUJA 24, Female ACADEMIC QUALIFICATIONS Degree PGDRM B.Tech.-Electronics and Communication HSC (CBSE) SSC (CBSE) Year- Institute/University Institute of Rural Management Anand DCRUST, Murthal (Haryana) Mata Rukmani Rai School, Shahabad (M.) M.M. International School, Mullana ELECTIVES / SUBJECTS OF INTEREST Sales and Distribution Management Marketing Management Machine Learning for Managers Commercial Banking and Risk Management Public Policy Analysis Digital Strategy & Digital Transformation Percentage/CGPA 2.928 /-/-% 10.00/10.00 Fixed Income Securities Agri Input Marketing SUMMER INTERNSHIP SEGMENT (SIS) June 2020- Aug 2020 (9 Weeks) Dvara SmartGold Pvt. Ltd. (Formerly IFMR Trust), Mumbai Title - Support Financial Inclusion initiatives of MFIs, SHGs, FPOs and FinTechs through Micro-Savings product initiatives Study Dvara SmartGold SIP product in Tamil Nadu and assist both B2B and B2C marketing activities in order to grow presence of DSG ▪ Reached 120 potential B2B partners and boosted Strategic Partnership negotiations of 10+ B2B Channel Partners with Dvara SmartGold ▪ Accelerated B2B & Social-media Marketing, post in-depth study of Gold consumption behaviour of rural and urban customers VILLAGE FIELDWORK SEGMENT (VFS) Oct. 2019- Nov. 2019 (7 Weeks) Organization – Urmul Setu Sansthan, Rajasthan Title - 1. Organization and Implementation of International girl child day 2019 in three-gram panchayats. 2. Devise training program for all round development of girls to become Sarpanch for one day under Plan India Initiative. Rural Action 3. Analyze business model for Handicraft Shop, identify bottle necks & suggest market promotion ideas. Component ▪ Conducted 14 household surveys and an extensive village survey to gauge and analyze rural consumer behavior ▪ Analyzed business model of Handicraft shop and delivered market strategy to improve sales by estimated 10% PROFESSIONAL EXPERIENCE June 2018 – June 2019 (12 Months) Tata Consultancy Services Pvt. Ltd. (TCS), Gandhinagar Key Responsibilities and Achievements: Designation: ▪ Developed new enhancements catering to supplier’s Business needs post technical analysis and Consulted in the Assistant System offshore development team of US Conglomerate GE (General Electric) Transportation segment Engineer (Developer ▪ Awarded "Best Team" for maintaining Customer Satisfaction Index above 94% and reducing code runtime and consultant) ▪ Administered Internal System Audit of GE IOU at TCS Gandhinagar. Supervised team of 10+ subordinates and our team successfully executed 100+ system audits INTERNSHIPS AND PROJECTS Title: Sales Internship - Munch and KitKat business acceleration in Jharkhand AUG 2020 Nestle India Pvt. ▪ Identified and evaluated value up SKU gaps and potential of chocolate sales after extensive sales data analysis Ltd. ▪ Brainstormed a go-to-market sales strategy to improve channel wise sales of high value munch and KitKat SKUs ▪ Worked with 15 Distributors, billed high value SKUs 1867 retail outlets and 196 CDZ outlets post Sales Plan launch Sep-Oct 2020 Sales & Distribution Title: Understanding Sales and Distribution aspects pertaining to Amul Brand in Gandhinagar Management ▪ Conducted Beat visits, WDSM visits, APO visit and Retail Audit covering 50+ retail outlets to gauge area dynamics (GCMMF – Amul) ▪ Understood shifting consumer trends post Covid-19 and use of IT (Stocky/DMS) in overall Channel Management Live Project Title: Mapping major categories Agriculture Input (Seed) Price Points Nov 2020- Jan 2020 Grow Indigo Pvt. ▪ Mapped retailer price points for major crops (Kharif/Rabi/Zaid season) in Maharashtra and Madhya Pradesh Ltd. ▪ Assisting the company in benchmarking market share and price points to establish e-commerce Agri input platform POSITIONS OF RESPONSIBILITY ▪ Core Club member: Chanakya-Current affairs and GD/PI prep club of IRMA IRMA ▪ Successfully organized 170+ mock interviews and 15+ group discussions for the batch Graduation ▪ Co-coordinator – Result compilation committee – Rhythm (University Cultural fest) YEAR 2019-Present 2015 ACHIEVEMENTS AND ACTIVITIES YEAR Academic ▪ Among top 20% of the 216 participants of PGDRM – 40 batch 2020 ▪ Marketing Analytics: Competitive Analysis and Marketing Segmentation (Berkeley, EDX) Certifications 2018 ▪ Brand Management: Aligning Business, Brand & Behaviour(London Business School,Coursera) 2020 Sports ▪ Successfully completed 10.5 Km University Quarter Marathon for consecutive two years 2016 & 2017 ▪ Finalist - MICANVAS (Goodwill Rush - A CSR and Advocacy Marketing event in MICA) Competitions 2019 ▪ National Finalist -BRAIN-A-THON Agri-Marketing competition organized by IIM-A) 2019 ▪ Volunteered Hair Donation in Cope with cancer campaign organized by Madat Trust Community 2019 ▪ Project Setu: Punjabi Translation to spread Covid-19 related information under GOI initiative 2020 Service KEY SKILLS Technical MS Excel, R Studio, Mail Chimp, SPSS, STATA, Design Thinking, Digital Marketing (Basics), MS PowerPoint Personal Adaptable, Quick learner, Team player, Leadership Qualities, Team Management PERSONAL INFORMATION Languages Hindi, English, Punjabi Interests Singing, Poetry, Meditation Domicile State -|- Haryana