Heloise Moro De Freitas

 Heloise Moro de Freitas More than 10 years of experience in the areas of CRM, CX, Digital Analytics, Business Intelligence, brand management, social media, content creation and online communication strategies. Via Montevideo, 26 Turin, Italy --Nationalities: Brazilian | Italian WORK EXPERIENCE Glopal, Paris — Proofreader October /2022 - .Translation Editor with a focus on implementing strategies to enhance the readability and clarity of texts for retailers and brands aiming to expand their businesses. Magazine Luiza, São Paulo — Marketing February /2020 - February/2022 Responsible for the fashion/beauty's brands of the Netshoes group (Shoestock and Zattini), campaign development, roadmap, social media strategy, email marketing, display network, KPIS monitoring and analysis of results. Netshoes, São Paulo — CRM November /2014 - February /2020 Responsible for market research of all business units, from the construction of questionnaires, target audience to analysis of results. Implementation of the NPS (Net Promoter Score), a customer satisfaction monitoring project to address any problems areas, improve the experience of their customers, monitor loyalty trends, and grow revenue through referrals and upsells. EDUCATION GETULIO VARGAS FOUNDATION, São Paulo February / 2018 - June /2018 Market Intelligence and Research. PAULISTA UNIVERSITY,São Paulo January /2004 - December /2007 Marketing and Advertising SKILLS GOOGLE ANALYTICS SEO FACEBOOK ADS EXCEL LANGUAGES PORTUGUESE (Native) ENGLISH (Fluent - Golders Green College - UK) ITALIAN (Intermediate)