Hector Bryant Macale (“Bryant Macale”)
Journalist | Editor | Writer | Researcher
• Lubbock, Texas, USA 79416•-
• https://www.linkedin.com/in/bryantmacale • https://twitter.com/bryantmacale
Journalist with over 20 years of experience in media, political, and human rights reporting across print, online, and broadcast media as well as nonprofits in the United States, the Philippines, and Southeast Asia. Adept at newsroom management, content creation, digital marketing, and advocacy. Proficient in producing and editing impactful stories, mentoring teams, and driving audience engagement through SEO and social media strategies. Passionate about press freedom, democracy, and Southeast Asian affairs.
Core Competencies
Journalism and Media: Writing | Reporting | Editing | Researching | Newsroom management
Digital marketing: Search engine optimization | Content marketing | Digital marketing
Leadership: Mentoring | Training | Project management | Fundraising and advocacy
Professional Experience
Freelance Journalist, Editor, Writer, and Researcher
(05/2009-Present)
Specializes in providing journalism, editorial, and writing content for various news organizations and companies as well as digital marketing services to clients.
Senior Philippines Content Manager and English Editor
BenarNews (04/2024-03/2025)
Produced and edited high-impact stories on politics, security, and human rights across the Philippines and four other countries in South and Southeast Asia for a leading news platform affiliated with Radio Free Asia.
Mentor/Editor
Asian Network for Free Elections (10/2022-02/2023)
Guided several Southeast Asian journalism fellows in producing election-related in-depth reports as part of the organization’s media fellowship on election reporting.
News Production Head
ABS-CBN News Channel (09/2019-02/2023)
Directed and supervised editorial production for the channel’s news programs and special coverage, as well as spearheaded content strategies to expand the channel’s reach to international audiences.
Executive Producer
ABS-CBN News Channel (09/2020-02/2023)
Supervised the weekend production of the channel’s flagship newscast, “The World Tonight,” Asia’s longest-running news program.
Head Writer
ABS-CBN News Channel (06/2022-02/2023)
Supervised editorial content for the channel’s monthly public affairs program “Tina Monzon Palma Reports.”
Executive Producer
ABS-CBN News Channel (04/2017-03/2020)
Supervised the production of the channel’s four Sunday news programs: “Weekend News at 3 PM”, “Top Story Weekend”, “Weekend News Prime”, and “The World Tonight.” Served in the post until the channel decided to halt the programs after legislative allies of the then sitting Philippine president terminated the broadcast franchise of the news channel’s parent media company.
Production Unit Manager
ABS-CBN News Channel (01/2018-09/2019)
Oversaw overall production for the channel’s various newscasts and public affairs programs.
Head News Writer
ABS-CBN News Channel (09/2015-09/2017)
Oversaw and supervised editorial content, including special reports, aired on the channel’s flagship newscast.
Program Director and Training Coordinator
Philippine Press Institute (08/2014-08/2015)
Designed training programs for journalists and newspapers of under the Philippines’ oldest print news media association.
Site Manager, Editor, and Editorial Content Director
HealthAim (03/2014-05/2015)
Led and supervised the editorial content strategy and production for a health news website.
Philippine Researcher
Internews Europe (10/2013-02/2014)
Researched and wrote about Philippine human rights and free expression issues for a Southeast Asian project.
Senior Staffwriter and Managing Editor
Center for Media Freedom and Responsibility (05/2001-06/2013)
Edited and produced content for various projects and publications, including the Philippine Journalism Review, the first media-monitoring publication in Manila and Southeast Asia.
Founding Editor-in-Chief
Bulacan Bulletin (01/2000-10/2000)
Served as founding editor-in-chief of the first news magazine in his hometown city.
Education
Bachelor of Arts in Journalism (Graduated Cum Laude)
University of the Philippines, Manila -)
Completed coursework towards Master of Arts in Journalism
Ateneo de Manila University, Manila -)
Fellowships/Scholarships
Emerging Leaders in Asian Newsroom Fellow / Asian Center for Journalism / Ateneo de Manila University, Manila -)
Fellow / Asia Media Forum (2009)
Reporting on Conflict and Peace Fellow / Asian Center for Journalism / Ateneo de Manila University, Manila (Aug.-Oct. 2006)
Author / Co-Author / Co-Editor / Contributor / Co-Researcher
ANFREL (Asian Network for Free Elections) Asian Media Fellowship on Election Reporting (2023)
“Freedom of Expression and Right to Information in ASEAN Countries” (2014)
The CMFR (Center for Media Freedom and Responsibility) Monitor: News Media Coverage of the 2007 National Elections” (2007)
“Monitoring Media Coverage of Elections: A Center for Media Freedom and Responsibility Guidebook” (2007)
“Press Freedom in the Philippines: A Study in Contradiction” (2004)
Certifications and Professional Development
Search Engine Optimization Certificate Course / HubSpot Academy (03/2024)
Social Media Marketing Mastery Certificate Course / DigitalMarketer (03/2024)
Copywriting Mastery Certificate Course / DigitalMarketer (02/2024)
Content Marketing Mastery – Legacy Edition Certificate Course / DigitalMarketer (02/2024)
Digital Marketing Mastery Certificate Course / DigitalMarketer (02/2024)
Email Marketing Mastery Certificate Course / DigitalMarketer (02/2024)
Handling Breaking News and Live Events Certificate Course / ABS-CBN University, Manila (09/2018-10/2018)
Crisis Management Certificate Course / Harvard ManageMentor, Remote (06/2018-09/2018)
Decision Making Certificate Course / Harvard ManageMentor, Remote (06/2018-09/2018)
Coaching Certificate Course / Harvard ManageMentor, Remote (06/2018-09/2018)
Delegating Certificate Course / Harvard ManageMentor, Remote (06/2018-09/2018)
Leading People Course / Harvard ManageMentor, Remote (06/2018-09/2018)
Producing the Newscast Certificate Course / ABS-CBN University, Manila (09/2016-10/2016)
