Haylea Santiago

HAYLEA SANTIAGO GENERAL VA | HR & ADMIN, CUSTOMER SERVICE, CRM (- - Tarlac, Philippines 2306 PROFESSIONAL SUMMARY Detail-oriented and proactive Virtual Assistant and HR Professional with over 7 years of experience supporting human resources, administrative operations, and customer service across various industries, including retail, promotional products, startup and tech. Proven ability to manage end-to-end recruitment, payroll for 500+ employees, and CRM-based order tracking. Experienced in sourcing candidates on LinkedIn using strategic keywords and direct messaging, managing order fulfillment, and building strong supplier relationships. Adept in tools such as Zoho CRM, Canva, and productivity platforms, with a strong track record in remote and onsite support roles. KEY SKILLS Virtual Assistant & Administrative Support: Email & Calendar Management, Meeting Scheduling, Task & File Organization, Client Communication Human Resources: Recruitment Sourcing (LinkedIn, Indeed, Upwork), Payroll & Timekeeping, Employee Benefits, Onboarding & Offboarding, Engagement Customer Service & Operations: Order Management via Zoho CRM, Supplier Coordination, Process Improvement AI Tools & Platforms: Zoho CRM, ChatGPT, Canva, Inkscape, MS Teams & Office, Google Workspace, Trello, Slacks, Discord, RingCentral Soft Skills: Detail-Oriented, Multi-Tasking, Communication, Time Management, Problem Solving WORK EXPERIENCE Custom Gear – Remote Production Support / HR Assistant | Sep 2021 – Jan 2025 • Sourced and scheduled interviews for 15+ candidates via LinkedIn, Indeed, and Upwork. • Processed 30–75 promotional product orders daily using Zoho CRM, ensuring 95% accuracy. • Maintained strong working relationships with 80+ suppliers and decorators, improving delivery timelines by 15%. • Handled customer inquiries and order updates through calls and emails, contributing to a 25% reduction in follow-up requests and achieving a 98% order fulfillment accuracy. • Provided operational support by reviewing production dashboards and deliverables, ensuring timely followups and real-time tracking of orders in progress. HeyAssistants – Remote General Virtual Assistant | Oct 2021 – May 2022 • Managed job postings and sourced 20+ applicants weekly for multiple client roles. • Handled administrative tasks, including email management and meeting scheduling. • Organized weekly task reports and productivity trackers to improve workflow efficiency. Expressions Stationery Shop, Inc. – Onsite People Operations Partner | Jun 2019 – Mar 2021 • Managed end-to-end recruitment, timekeeping, and performance tracking across 3 stores. • Facilitated employee engagement initiatives, boosting morale and retention by 35%. • Ensured HR operations compliance and handled succession planning. Tangent Solutions – Onsite HR Specialist – Compensation & Benefits | Aug 2017 – Dec 2018 • Oversaw timekeeping for 300+ employees, achieving 100% accuracy. • Processed employee benefits and supported general HR duties. • Improved compensation and benefits processes by 15% through process optimization. Tiong San Harrison Supermarket & Dept. Store – Onsite HR Specialist – Recruitment & Employee Relations | Jun 2016 – Jun 2017 • Handled onboarding and exit processes for 200+ staff, improving documentation accuracy by 30%. • Supported peak season staffing and reduced shortages by 40%. • Implemented engagement and compliance activities that improved workplace harmony. Talavera Group of Companies – Onsite HR Specialist – Compensation & Benefits | Sep 2013 – Mar 2016 • Managed payroll and benefits for 500+ employees, ensuring timely and accurate processing. • Promoted from HR Assistant to Specialist role for performance and efficiency. • Supported training and performance management, improving productivity by 10%. EDUCATION Bachelor’s Degree in Human Resource Development Management - Saint Louis University, Baguio City, Philippines TRAININGS & CERTIFICATIONS Go High Level Mentorship Program - Somi’s Desk (On going) Facebook Ads 2025: Launch Your Best Advertising Campaign - Udemy (On going) HR Design Thinking - Udemy (On going) Virtual Assistant/ Executive Assistant Training Program - Star Legends Adventure, Inc. (Jun 2025) Introduction to Bookkeeping - e-TESDA Philippines (Mar 2025) Principles of Graphic Design - Open University | University of the Philippines (Feb 2025) Virtual Assistant Skills Program (Social Media Management) - FHmoms (Jan 2025)