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Hasti Bhalodiya
-www.hastiibhalodiya.com
UX & Digital Product Designer from Ahmedabad on a mission to simplify experiences.
Summary
As a dedicated UI/UX Designer based in Ahmedabad, Gujarat, I bring over two years of experience in crafting intuitive and user-centered digital
experiences. Proficient in Figma, Adobe XD, and Zeplin, I excel in user research, wireframing, and prototyping, transforming complex problems into
seamless, aesthetically pleasing solutions. My passion for design is driven by a commitment to enhance user satisfaction and engagement,
ensuring that every interaction is both functional and delightful.
Professional Experience
June 2024 - Present
Freelance UX/Product Designer
Partner with startups, enterprises, and high-growth businesses to design impactful digital experiences that align user needs with business
objectives
Specialize in crafting enterprise-scale UX solutions for high-value users, enhancing product usability and conversion rates
Collaborate with stakeholders and executive teams to architect strategic UX frameworks that drive measurable business growth.
Ridgeant Technologies
May 2023 - June 2024
Owned end-to-end UX processes, leading research-driven design strategies that boosted user satisfaction by 25% and reduced drop-off rates by
15%
Led cross-functional collaboration to develop wireframes, prototypes, and high-fidelity designs, resulting in a 30% increase in design approval
rates and 20% faster development cycles
Spearheaded UX testing & reviews, delivering a 40% improvement in overall user experience, optimizing conversion funnels for premium user
segments.
Dione
Apps
Jan 2023 - May 2023
Designed intuitive mobile app experiences, driving a
35% increase in user engagement and a 25% surge in app downloads
30% engagement boost and improved retention
Established usability testing frameworks, using Figma prototypes & user analytics, leading to a
rates
Optimized product workflows, contributing to a rise in user retention and a 10% drop in support queries.
Localkorner
Sep 2022 - Nov 2022
Designed brand-aligned marketing materials that enhanced campaign performance and increased engagement with targeted user
demographics
0+ high-impact product visuals, receiving recognition for excellence in design consistency and visual storytelling
Met deadlines and delivered high-quality work and received positive feedback from colleagues.
Delivered 1
Certifications
Brea
k The Barrier Hackathon
Mar 2022 -
Aug 2022
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Integral member of college hackathon organizing committee, collaborating with senior designers to enhance the event s digital experience
Successfully contributed to the design of the hackathon website and promotional materials, receiving positive feedback
Gained valuable real-world design insights and deepened understanding of design principles through hands-on experience.
Skills
UX Methods
& UI Skills
User Research, Qualitative Research, Quantitative Research, UX Strategy, Heuristic Evaluation, Competitive Analysis, Interaction Design, Visual
Design, Wireframing, High-Fidelity Prototyping, Micro-interactions, Storytelling, Branding & Identity, Usability Testing, A/B Testing, User
Interviews, Accessibility, Inclusive Design, Information Architecture, User Flows, Design Thinking, Critical Thinking, Problem-Solving, CrossTeam Collaboration, Presentation, Stakeholder Communication, AI in UX, Continuous
Learning.
Tools
Figma, Adobe X
Zeplin, UXPin
Figjam, Miro for whiteboarding and
AI-powered UX tools
brainstorming
Education
LDRP Institute of Technology and Research, Gandhinagar
B.E in Information Technology
for Design Hand-of
Framme
Adobe Creative Suite (Intermediate
proficiency)
