Hassan(Sam) Kazemzad

Hassan(Sam) Kazemzad - |-|Istanbul, Turkey Summary Demonstrated success in improving customer engagement and client visibility in website searches with effective search engine optimization strategies. Knowledgeable about marketing approaches improve business results and enable dramatic sales. Good research, data analysis and organizational skills. Skills • • • • • • • • • • • • • Strategic Planning HTML Programming Digital Marketing Management Search Engine Optimization (SEO) Creative Problem-Solving Campaign Planning Social Media Marketing Written and Verbal Communication Graphic Design KPI Management Deadline Driven Google AdWords Project Management Experience • December 2022 - Current Vivanatour - Lisbon, Portugal Digital Marketing Specialist o Developed and managed digital pay-per-click advertising programs with Google. AdWords and third-party content distribution networks. o Developed landing pages with high conversion rates to satisfy stringent ad network quality scores o Audited and optimized websites to verify proper performance, visibility and accessibility. • August 2022 - December 2023 Vivanatour - Lisbon, Portugal SEO Specialist o Aligned SEO and marketing activities with brand voice and target consumer demographics. o Executed SEO functions such as keyword research, data collection, link optimization and site auditing. o Developed SEO strategy, defined goals and prioritized tests and projects. • December 2018 - November 2019 Alba - Tehran, Iran Digital Marketing Specialist o Executed daily email marketing communications, generating customer awareness of key sales promotions and new product launches. o Improved advertising initiatives by executing social media and digital marketing campaigns. o Created and implemented inbound marketing strategies to generate more organic traffic and leads for clients. • November 2017 - December 2018 Alba - Tehrn, Iran Social Media Specialist o Developed social media content and scheduled posts to coincide with target audience usage. o Created social media calendar, requiring scheduling of email blasts, social media posts, marketing campaigns and website updates. o Directed social media and digital marketing strategy and initiatives to promote brand building, guest retention and revenue-focused activities. Education and Training • 2012 Business Economics, Semnan University Semnan, Iran Certifications • • • • • • • Certified SEO, Hubspot - 2023 Certified Inbound, Hubspot - 2023 Certified Digital Marketing, Google - 2023 Certified Google Analytics, Google - 2023 Certified Google ads display, Google - 2023 Certified Google ads measurement, Google - 2023 Certified AI-Powered Performance ad, Google - 2023