Habibat Adeniji

HABIBAT ADENIJI Email:- Phone:- | LINKEDIN | Ikorodu, Lagos. Social Media Marketer with 2 years of experience in crafting data-driven strategies to enhance brand visibility, audience engagement, and lead generation. Proficient in creating SEO-optimized content, managing Meta Ads campaigns, and leveraging analytics to optimize performance. Skilled at storytelling and helping businesses establish authority in their industries. SKILLS Technical Skills: SEO Optimization, Keyword Research, Meta Ads, Analytics (Google Analytics, Social Media Insights) Creative Skills: Content Creation, Writing & Editing, Content Calendar Management Soft Skills: Problem-Solving, Communication, Market Research Professional Experience Social Media Manager & Content Specialist​ JAARM ENTERPRISE​ October 2024 – Nov 2024 ●​ Increased engagement by 25% through a tailored content strategy. ●​ Conducted in-depth audience research to create tailored content calendars and visuals that the audience can relate to ●​ Collaborated with design and sales teams, generating a 20% increase in leads. ●​ Monitored analytics to refine campaigns and improve results. Content Writer (Internship)​ APPOMETRICS | Jun 2022 – Sep 2022 ●​ Wrote and optimized 15 product blog posts to improve rankings. ●​ Conducted keyword research and implemented SEO practices. ●​ Proofread and edited content to ensure quality and accuracy. Social Media Ads Expert​ AAH VARIETIES HUB | May 2024 – Oct 2024 ●​ Executed lead generation campaigns with an 85% success rate. ●​ Conducted audience research to craft targeted campaigns. ●​ Analyzed metrics and delivered strategic insights to optimize ads. Education Bachelor’s of Science (B.Sc) | Olabisi Onabanjo University, Ago iwoye. 2020 - 2024 Zoology and Environmental Biology. Certification Social Media Content Marketing – HubSpot Academy TOOLS Google workspace ( Microsoft Doc, excel, drive, and Meet), Canva, Grammarly, Google Analytics, Answer the public, Meta business suite, uber suggest, Asana, zoom and Microsoft Teams.