Gopinder Kumar

CURRICULUM VITAE ====================================================================================== Gopinder Kumar Date of Birth - 01, March, 1990 Address – #793 Bawana, Mandir, Jagadhri Haryana. Phone no. - - Email - ID:- Objective To attain professional experience and satisfying the field of my work by constantly being into productive and learning process where my skills and proficiency will be utilized, thereby creating new ways of adding value in my endeavour to reach the acme of life. Key Skills              Analyse current market trend with customer needs to create marketing strategies. Implement, analyse, and optimize organic and paid search engine marketing activities. Implement and execute email campaigns to nurture leads and customers. Analyse and provide weekly & monthly marketing metrics and lead status reports. Develop and manage content-based Social Networks and Blog Sites. Review new technologies and keep the company at the forefront of developments in digital marketing. Manage the digital marketing team and Improving the usability, design, content and conversion of the company website with Creating and optimizing targeted and custom landing pages and micro- sites. Develop and optimize online marketing initiatives to drive customer acquisition. Communicate with client to understand their project, business. Conduct marketing research and organize business event for promotion of company products and services. Deliver the 100% results as per the client requirements. Do an analysis and review the lost sales opportunities and take timely and remedial measure for improvement. Motivate the team and Analyse company products and service characteristics for further potential improvement. Personal Qualities   A focused, self-motivated marketing manager with creative flair who will bring marketing strategies to life. A marketer passionate about all things that thrives on delivering exciting and show stopping campaigns and content.  A highly effective individual who has an absolute eye for detail and is focused on improving business performance through exceptional campaign execution, reporting and evaluation. Skills:          Experience in Marketing Experience in managing and designing campaigns. Experience in Increasing Brand loyalty and revive lost sales opportunities. Experience with Online Lead Funnels (generation, nurturing, scoring and conversion). Experience with Google Ads, Search network ads, Display Ads, Remarketing Ads, Google Analytics, Google Tag manager, YouTube Ads and etc. Experience with Web 2.0 and Social Networks (Blog, Twitter, LinkedIn, Google+, Facebook, YouTube). Familiarity with Microsoft Office (Word, PowerPoint, Excel). Familiarity with Adobe Creative Suite (Photoshop). Sensitivity to User Experience and Design. Professional Experience Job Title Digital Marketer Manager-. 5. 6. 7. 8. 9. Date September, 2019 to December, 2021 Managed the Google Ads Campaign from AED3000 to AED $7000 per Day. Increased the daily sales/booking/conversion from AED20000 $35000 per day Improved the ranking for main keyword to increase the organic sales and traffic. Improved the ranking of main top keywords. Created the high quality backlinks. Conversion setup to track the all visitors, traffic, sales, leads and conversion. Assign work to content writer, Website design team and SEO team. Track the website, team. Job Title Digital Marketing Manager 1. 2. 3. 4. Company Name & Location Sky Land Tourism, Dubai Company Name & Location Dex Del InfoTech, Chandigarh Date July, 2017 to July 2018 Worked with Business development team to get the more project. Understand the client project requirements and deliver very successfully. Client handling, make proposal, reports, work requirements, work process and many more. Handled the team and guide them how to do the work and improve the ranking and visibly or the brand. Work Management, team management and many more. Managed the Google adwords account for multiple clients. Manged the SEO campaign for multiples clients or multiples target areas. Made the advanced strategies of Digital Marketing for all clients. Meeting with clients after that guide to team how the work do. Job Title Digital Marketing Team Leader -. 7. 8. Company Name & Location Web Media InfoTech, Zirakpur Date August 2014 to October 2015 Managed the all type of SEO client which is from USA, Canada and Australia. Worked on reporting format to impress the clients. Worked on new technology to improve the ranking. Managed the all SEO like ON-Page and off-page task Improved the ranking of the keywords. Did the SEO, ON-Page task and off-page task. Did the SEO audit report with suggestion, issues, errors and action plan. Fixed the all SEO issues work step by step. Sent weekly report, by weekly report. Assign work to team. Guide team to how to do the work and make the high quality backlinks. Guest bloggings and many more. Implemented the Google Analytics, Google tag manager, Google search console. Job Title SEO Fresher/SEO executive/Team Leader 1. 2. 3. 4. 5. 6. Date November 2015 – December 2017 Worked with bidding team to understand the client requirements. Worked on SEO, SMO and PPC project. Assign work to SEO team Managed weekly report and sent to client with traffic report. Conversion setup, Google webmaster setup, Google tag manager setup. Implemented new things like schema tag, Canonical tags and many more. Improved the traffic and ranking for multiple clients from USA, Canada, Australia and many more. Worked on shopping website to improve the ranking. Job Title SEO Manager -. Company Name & Location E Software Solutions (Yamuna agar, Haryana) Company Name & Location KVR WebTech. Zirakpur, Punjab Date October 2011 to July 2014 I learnt the all SEO work from KVR webtech and join this company as fresher. Learnt the off-page task and make the backlinks on daily basis. Learnt the on-page task and implement on the client live websites after approval. Learnt the team handling and team management and assist the work to theme. Learnt the SEO strategy and implement to client website to improve the ranking. Learnt the Google analytics, Google search console and implement on client website to track the all visitors and traffic. Learnt the reporting format and worked on it after the sent to client. Sent every report with all work sample, traffic and many more. Educational Qualifications B.A 12th 10th BUNDELKHAND UNIVERSITY JHANSI HBSE Board Haryana HBSE Board Haryana - DECLARATION I hereby declare that information given above is correct and true on behalf of my knowledge. If a chance is given to me, I am sure that I will do my best towards my work and conduct. Thanks & Regards Gopinder