Ginette Tessier
Online Course & Digital Strategy Specialist-| - | thegetthatgang.com | linkedin.com/in/ginettetessier1
PROFESSIONAL SUMMARY
Experienced marketing strategist and digital specialist with over 22 years in corporate marketing and senior
business planning roles, followed by a decade of successful self-employment (since 2014). I combine strategic
expertise with hands-on digital skills to help businesses and experts create professional online courses,
websites, videos, and presentations that deliver real impact. An internationally certified trainer and coach, I
bring clarity, structure, and creativity to every project—whether consulting, collaborating, or delivering end-toend solutions. PowerPoint expertise spans both corporate and self-employment, and I actively integrate and
teach AI to help clients work smarter.
CORE SKILLS
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Online Course Strategy & Creation — course design, structure, content development, platform selection,
launch strategy, and marketing.
Digital Marketing & Websites — WordPress design and build, branding, website optimisation, promotional
content, and lead generation.
AI Integration & Training — practical use of tools like ChatGPT to enhance content creation, marketing
strategy, and workflow efficiency; experienced in teaching others to integrate AI confidently.
Video & Presentation Creation — engaging explainer and promo videos; advanced PowerPoint for sales,
training, and workshops.
Strategic Planning, Coaching & Group Facilitation — 22+ years in marketing strategy and business planning,
international trainer/coach certification, and extensive facilitation experience.
PROFESSIONAL EXPERIENCE
Founder & Digital Strategy Consultant
Acuitas CTD Ltd (trading as The Get That Gang) | 2014 – Present
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Founded and manage a consultancy supporting experts, entrepreneurs, and organisations to bring their
knowledge online.
Author of "Get That Course Online: the step-by-step guide for experts who want to increase their impact
and income."
Plan and deliver online courses, websites, marketing strategies, videos, and presentations for a wide range
of clients.
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Provide AI training and strategic implementation to help clients accelerate content creation, sharpen
marketing, and improve workflows.
Blend strategic thinking with practical, collaborative delivery to create polished, high-impact outputs.
Corporate Marketing & Business Planning Roles
Various Organisations | 1992 – 2014
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22+ years in senior marketing and business planning roles, leading strategic initiatives and supporting
business growth across multiple sectors.
Expertise in strategic planning, campaign development, leadership, and communication.
Developed strong presentation and storytelling skills through extensive use of PowerPoint across sales,
leadership, and training contexts.
UK-based and international responsibilities; cross-functional collaboration with senior stakeholders.
QUALIFICATIONS & TRAINING
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Internationally Certified Trainer and Coach.
Author: "Get That Course Online".
ADDITIONAL INFORMATION
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Experienced workshop facilitator and speaker on course creation, digital strategy, and practical AI use.
Skilled at translating complex strategies into clear, actionable plans for clients.
Comfortable working with both individuals and teams, in person and remotely.
Former National League field hockey umpire (the highest domestic level in England). Now Lead Developer
for the South Central region of England Hockey, responsible for developing neutrally appointed umpires—
managing a team of coaches and assessors, and coaching/assessing umpires directly.
Highly experienced group facilitator, adept at creating engaging, structured learning and development
environments for professionals and volunteers.
