Skills
Gina Juliana Rugeles Franco
Social Communicator
UNIVERSIDAD AUTÓNOMA DE
BUCARAMANGA
About me...
Professional with experience in
digital marketing: customer
service, project management in
agency leading the team,
organizing tasks from time
management and strategic
planning to achieve objectives.
Additionally, I generate written
content for email marketing
strategy, social networks and blog
articles for sectors: insurance,
tourism, private security,
construction. Open-minded to
new opportunities and knowledge
that allow me to grow
professionally and remain in
constant learning.
Datos personales
Phone:-
Email:-Location:
Popayán, Cauca, Colombia.
Planning and organization of team
activities in order to meet
established deadlines for project
delivery.
Assertive communication in the field
of customer service and teamwork.
Excellent writing and spelling skills.
Creation of blog articles following
SEO guidelines.
Structuring of content for email
marketing with strategic focus and
key phrases for call to action.
Work experience
Directora de Proyectos
Marketigrama Agencia Digital
Time worked: April 2021 - Current
Project management according to
the marketing plan studied with
the client.
Management of social networks.
Support in planning and
implementation of digital
marketing strategies.
Generation of written content for
email marketing, social networks
and blog articles.
Organization and follow-up of team
tasks.
Preparation of reports.
Direct contact with clients.
Immediate supervisor: Marcela
Rangel Díaz.
Phone:-
Work experience
Education
Social Communicator
Universidad Autónoma de Bucaramanga
Graduated in 2018
Multimedia design and
integration technician
SENA
Graduated in 2014
Bachelor's degree
Colegio Integrado de Cabrera
Graduated in 2014
On-site courses
Diploma in Pedagogy for NonBachelor's Degree
Professionals
Universidad del Cauca
2024
Sales and customer
service techniques
Cajasan
2019
Diploma in Health and
Safety at Work
Cajasan
2019
Online courses
Basic digital marketing course
Curso básico de E-Commerce
Grow with Google
Social Communicator
Cabrecoop CTA
Time worked: nov/dic 2020
Coverage of events organized by the
Mayor's Office of Cabrera, Santander.
Strategies to make the Development
Plan visible.
Timely dissemination of the
Management to citizens.
Perception surveys.
Photographic and filmic evidence of
the projects for the Accountability
Report.
Dissemination in social networks,
website and community radio.
Coverage of information generated by
the municipal administration.
Immediate supervisor: Emilce Guevara
Ruíz.
Phone:-
Freelance work
Time worked: jun/aug 2020
Review, adjustments and
recommendations
in the management of corporate social
networks.
Basic design of graphic pieces and
copy writing.
Analysis of websites for respective
suggestions and recommendations.
Support in virtual store project
established from the Soomi platform:
adjustment of images, writing
throughout the process for uploading
information and assistance with linking
payment gateway.
Work experience
Communication and audiovisual media
Emprecal SAS
Time worked: sept 2019 / may 2020
Management of the advertising area of the ARG business group.
Management of social networks of Emprecal, Comercomb, Loma Dulce,
Chivo Loco restaurant, Ferias fiestas San Gil.
Elaboration of post schedule for social networks one month in advance.
Support in projects or extra work related to the ARG business group.
Structuring of ads on Facebook and Google Ads: audience segmentation.
Digital and communication strategies, elaboration and/or revision of
marketing plans.
Basic level photography.
Immediate supervisor: : Néstor Mancilla.
Phone:-
Asesora de Marketing digital
Aviento SAS
Time worked: mayo/sept 2019
Structuring of ads on Facebook and Google Ads.
Management of social networks.
Planning of activities and strategies to be implemented.
Customer service via chat and phone calls.
Elaboration of digital marketing plan.
Uploading information to website.
Elaboration of database.
Monthly report writing on activities performance.
Writing of articles.
Immediate supervisor: Jaime Parra Acevedo.
Phone:-
