Gideon Belmaker

Gideon​ ​Belmaker 4308​ ​Yorkshire​ ​dr.​ ​SE​ ​Olympia,​ ​WA​-Experienced​ ​marketing​ ​and​ ​communications​ ​professional.​ ​Proven​ ​track​ ​record​ ​with​ ​B2B​ ​startups,​ ​venture​ ​capital​ ​firms and​ ​media​ ​companies​ ​in​ ​the​ ​US​ ​and​ ​Israel. Skills ● ● ● Content​ ​marketing,​ ​email​ ​marketing​ ​and​ ​social​ ​media​ ​management. SEO​ ​and​ ​conversion​ ​rate​ ​optimization Data​ ​analysis,​ ​web​ ​and​ ​app​ ​analytics Proficient​ ​in ● Microsoft​ ​Excel ● Data​ ​analytics​ ​software​ ​including:​ ​Google​ ​analytics,​ ​PowerBI,​ ​App​ ​Annie,​ ​and​ ​Appsflyer ● Social​ ​media​ ​management​ ​software​ ​including​ ​Hootsuite,​ ​Buffer​ ​and​ ​Mailchimp Professional​ ​Experience EZsave​ ​LTD Head​ ​of​ ​Marketing​ ​Jan​ ​2017-present ● Spearheading​ ​and​ ​implementing​ ​EZSave’s​ ​paid​ ​acquisition​ ​strategy ○ Increased​ ​monthly​ ​user​ ​acquisition​ ​by​ ​4.37X,​ ​while​ ​lowering​ ​cost​ ​of​ ​acquisition​ ​by​ ​at​ ​least​ ​40% ○ Utilized​ ​marketing​ ​data​ ​to​ ​optimized​ ​EZSave’s​ ​conversion​ ​funnel​ ​and​ ​internal​ ​workflow​ ​to​ ​better retain​ ​customers​ ​and​ ​increase​ ​profitability. ○ Responsible​ ​for​ ​all​ ​of​ ​EZSave’s​ ​public​ ​facing​ ​channels​ ​including​ ​website,​ ​social​ ​media​ ​and​ ​PR Independent​ ​Consultant Marketing​ ​Strategist/November​ ​2014-present ● ​ ​I​ ​help​ ​my​ ​clients​ ​build​ ​a​ ​community​ ​for​ ​their​ ​brand,​ ​craft​ ​and​ ​amplify​ ​their​ ​story,​ ​and​ ​optimize​ ​their funnel.​ ​Notable​ ​successes​ ​include: o Achieved​ ​3X​ ​increase​ ​in​ ​lead​ ​generation. o Generated​ ​results​ ​up​ ​to​ ​4​ ​times​ ​the​ ​industry​ ​standard​ ​in​ ​terms​ ​of​ ​open​ ​rates​ ​and​ ​click​ ​through rates​ ​for​ ​targeted​ ​email​ ​campaigns. Tradestreaming.com Financial​ ​analyst​ ​July​ ​2016-Dec​ ​2016 ● Covering​ ​technology​ ​trends​ ​in​ ​the​ ​financial​ ​service​ ​industry​ ​for​ ​Digiday​ ​Media’s​ ​fintech​ ​brand. ○ Wealth​ ​management​ ​tech​ ​and​ ​robo​ ​advisors ○ Online​ ​lending ○ Artificial​ ​intelligence​ ​in​ ​financial​ ​services Alpha​ ​Venture​ ​Partners Associate/February​ ​2015-June​ ​2016 ● Managing​ ​the​ ​firm's​ ​digital​ ​marketing. ● Deal​ ​flow​ ​management​ ​and​ ​due​ ​diligence. ● CRM​ ​management Epoch​ ​Times Digital​ ​Marketing​ ​and​ ​ ​Growth​ ​/March​ ​2013-April​ ​2015 ● Managed​ ​growth​ ​of​ ​Epoch​ ​Times’​ ​social​ ​media​ ​channels​ ​to​ ​quadruple​ ​their​ ​reach​ ​and​ ​increased​ ​referrals to​ ​the​ ​website​ ​from​ ​those​ ​channels​ ​by​ ​approximately​ ​7-fold. ● Championed​ ​a​ ​data-driven​ ​approach​ ​to​ ​all​ ​aspects​ ​of​ ​Epoch​ ​Times’​ ​growth​ ​strategy. ● Directed​ ​and​ ​trained​ ​reporters​ ​and​ ​editors​ ​on​ ​utilizing​ ​social​ ​media​ ​to​ ​achieve​ ​their​ ​professional​ ​goals. Jerusalem​ ​Venture​ ​Partners Social​ ​Media​ ​Manager​ ​for​ ​Israel’s​ ​leading​ ​venture​ ​capital​ ​fund/May​ ​2012-February​ ​2013 ● Planned​ ​and​ ​implemented​ ​JVP’s​ ​social​ ​media​ ​strategy. o By​ ​the​ ​end​ ​of​ ​my​ ​tenure,​ ​JVP​ ​had​ ​the​ ​highest​ ​social​ ​reach​ ​and​ ​engagement​ ​metrics​ ​of​ ​any venture​ ​capital​ ​firm​ ​in​ ​Israel. ● Worked​ ​closely​ ​with​ ​JVP’s​ ​head​ ​of​ ​media​ ​relations​ ​and​ ​VP​ ​of​ ​business​ ​development​ ​to​ ​carry​ ​out​ ​all marketing​ ​related​ ​tasks​ ​organizing​ ​events​ ​and​ ​conferences​ ​and​ ​generating​ ​story​ ​ideas​ ​related​ ​to​ ​JVP​ ​and JVP​ ​portfolio​ ​companies. Freelance​ ​Journalist Reporter​ ​and​ ​Editor/December​ ​2006-February​ ​2012 Worked​ ​for​ ​several​ ​publications​ ​in​ ​Hebrew​ ​and​ ​English​ ​in​ ​New​ ​York​ ​City​ ​and​ ​Jerusalem. MediaCentral Media​ ​Relations​ ​Coordinator​ ​for​ ​Jerusalem-based​ ​center​ ​that​ ​provides​ ​support​ ​services​ ​for​ ​foreign​ ​journalists​ ​in Israel/October​ ​2009-August​ ​2010 ● Coordinated,​ ​organized​ ​and​ ​led​ ​events​ ​and​ ​tours​ ​for​ ​the​ ​foreign​ ​press​ ​in​ ​Israel. ● Developed​ ​and​ ​maintained​ ​relationships​ ​with​ ​members​ ​of​ ​the​ ​press,​ ​academia​ ​and​ ​the​ ​government. Education​ ​and​ ​Military​ ​Service Hebrew​ ​University​ ​in​ ​Jerusalem,​ ​BA​ ​in​ ​Middle​ ​Eastern​ ​Studies​ ​and​ ​International​ ​Relations,​ ​2010 Full​ ​mandatory​ ​service​ ​in​ ​the​ ​Israeli​ ​army;​ ​commander​ ​in​ ​the​ ​engineering​ ​corps,​ ​- Languages Fluent​ ​in​ ​English​ ​and​ ​Hebrew,​ ​written​ ​and​ ​spoken