Gene Schastnyy-| My Linkedin | Book A Call Here
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Helping SaaS and eCommerce companies grow through, better analytics, SEO, email,
conversion optimization, and routine task automation.
Professional Experience
BusyRebel.io (09.2022 - present time)
B2B Product Development Lab
Senior Marketing Manager
- Bill Winner
- Digital Marketing & SEO Consulting
- Customer Journey Optimization
- Conversion optimization
- Yummo
- Go-to-market strategy for the mobile app
- Product-Led-Growth strategy
- Website development
- Content research and funnel setup
LTVplus.com / Taskdrive.com (08.2021 - 08.2022)
Done-For-You Customer Support Provider
Senior Marketing Manager
- Inbound Marketing Strategy for LTVplus.com & Taskdrive.com
- Webinar host for LTVPlus events
- Go-to-market and content strategy for RecoverPayments.com
- Hubspot setup due to the Sales Team's requirements
- Inbound Lead Generation System
Shortlist.io (04.2018 - 08.2021)
Philadelphia-Based Marketing Agency
Senior Marketing Manager
- Albacross - CRO, Content Strategy, SEO, Content Promotion, Link Building, User
Onboarding Setup, Product Hunt Launches
- Support Hero - Onboarding Audit and Setup
- DragDropr - Onboarding Audit and Setup
- Better Proposals - Onboarding Audit
- Matt’s Flights - Email Optins CRO, Content Promotion, Link Builing.
- DaoCloud - Link Building, Email Marketing Setup
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LessChurn - Onboarding Audit and Setup, Customer Development.
Capna Systems - Content Strategy, SEO, CRO, User Journeys, Lead Generation,
Content Promotion
- The Art Of Charm - Onpage SEO, CRO, Funnel Setup
- Sisters Of The Valley - Content Strategy, CRO, Email Marketing, Event Marketing,
SEO
- Buildfire - SEO, Link Building
- Hoppier - CRO, Paid Acquisition Strategy
Achievements:
- Improved existing blog content for Albacross that doubled the organic traffic.
- Doubled the conversion rate of the key landing page for Albacross and increased
conversion on the Pricing page by 55%
- Built a customer onboarding system for Support Hero, DragDropr, Albacross,
LessChurn
- Improved email open rates by 15% for Matt’s Flights
- Created content asset for Albacross that provides 40% of organic traffic to the
website
- Tripled organic website traffic and doubled the incoming leads for Capna Systems
- Doubled newsletter opt-in rate for Sisters Of The Valley
- Gained $42k (an average month is $60-80k) in sales during 4 days of Black Friday
sale for Sisters Of The Valley
- Improved a conversion rate for landing pages at Hoppier by 30-50%
NinjaOutreach (08.2015 - 04.2018)
MarTech SaaS for influencer marketing
Marketing Executive and Partner Manager
- Run the Black Friday/Cyber Monday promo that raised the MRR by 10%
- Run the Product Hunt launch for the NinjaOutreach to the Top 2 of the day
- Reduced revenue churn by 7% after redoing the onboarding and changing the
customer cancelation process
- Took part in the partner launch for the third-party tool and generated more than $4k in
sales in 4 days with a 5-step email sequence
Orange35 (03.2015 - 11.2015)
Ternopil, Ukraine
B2B outsourcing web development service provider
Fractional Chief Marketing Officer
- Established the lead generation processes on the website.
- Reduced the site loading time
- Increased blog traffic by 20%
- Created the marketing and content strategy
MagneticOne (11.2013 - 04.2015)
Ternopil, Ukraine
B2B SaaS service for e-Commerce
Marketing Manager and Partner Success Manager
- Website Management
- SMM (company pages & industry-specific groups)
- SEO Content Production (Articles, Presentations, Videos, Infographics)
- Website analytics setup
- Partner management
Education:
Master of International Economy, Ternopil National Economic University,
Ternopil, Ukraine.
Hubspot Academy, Inbound Marketing program, Email Marketing program
Additional Information:
Languages: English (fluent), Ukrainian (native)
Calendar Link: https://calendly.com/shastnyy
