GELLY M. ANICETA
Organized and dedicated Digital Marketing Strategist with proven track
record of providing exceptional customer service in fast-paced
environments. Offering keen attention to detail and strong decision
making skills to manage multiple, concurrent tasks. Self-motivated
work ethic with ability to perform effectively in independent or team
environments .
DIGITAL MARKETING SPECIALIST
To affiliate myself with the best company
that provides more than living but a way of
life toward excellence and to be able to
look for a workplace that can develop and
shape my personality as well as to enhance
and share my skills, knowledge, and
capab ilities .
Mexico, Pampanga, Philippines, 2021
- / --live:gellieaniceta11
SKILLS
Search Engine Optimization
Social Media Management
Data Entry
Writing
Analytical Thinking
Technical Skills
Communication Skills
Critical Thinking
Creative Mind
Attention to Detail
Time Management
Problem Solving
Passion for Learning
Microsoft Office Suite
Google Docs
WordPress
Web Research
Email Marketing
Transcription
HTML
Graph ic Des ign
WORK EXPERIENCE
Digital Marketing Specialist | February 2021 April 2023 | Australian Outsource Desk Inc.
Performing online market research.
Create and manage Social Media activities – Facebook,
Instagram, Pinterest, Twitter, and LinkedIn.
Handling website management.
Diary and time management including scheduling and
confirming meetings.
Phone calls for client/customer/vendor
management/nurturing.
Project and Team Coordination - Tracking deadlines and
deliverables.
Email management including filtering.
Manage all digital campaigns, including search engine
marketing (Google Adwords and onsite search).
Design digital media campaigns aligned with business goals.
Manage end-to-end digital projects.
Maintain a strong online company voice through social media.
Liaise with Marketing, Sales and Product development teams
to ensure brand consistency.
Suggest and implement direct marketing methods to increase
profitability.
Marketing Officer | September 2022 - January
2023 | Cloudstaff
Managing all aspects of Google Ad campaigns.
Creating and optimizing ad campaigns and paid search
landing pages.
Analyzing and optimizing ad campaigns to increase return on
investment (ROI).
Use Google Ads to drive a variety of online marketing
campaigns.
Analyzing and optimizing pay-per-click (PPC) campaigns to
increase ROI.
Managing and optimizing display campaigns across multiple
devices.
Developing PPC strategies to increase online visibility.
Analyzing data to look for trends and opportunities.
Research competitors' strategies and content.
Identify new opportunities for campaign growth.
WORK EXPERIENCE
Graphics Designer | November 2020 - July 2021 | Damian Nordmann
Liaising with clients to determine their requirements and budget.
Managing client proposals from typesetting through to design, print, and production.
Working with clients, briefing and advising them with regard to design style, format, print production, and
timescales.
Developing concepts, graphics, and layouts for product illustrations, company logos, and websites.
Determining size and arrangement of copy and illustrative material, as well as font style and size.
Preparing rough drafts of material based on an agreed brief.
Reviewing final layouts and suggesting improvements if required.
Liaising with external printers regularly to ensure deadlines are met and material is printed to the highest quality.
Blog Specialist | May 2020 - December 2020| EBG VA Services
Generating, researching, and pitching ideas for posts.
Writing, editing
editing,, publishing, and promoting content.
Promoting new posts using advertisements, emails, social media, and other
other methods
methods to alert and attract new
readers.
Advocating and educating others about interests, products, or services.
Maximizing site traffic by utilizing Search Engine Optimization keywords.
Inviting other bloggers, experts, or other notable guests to contribute content to the webpage.
Monitoring responses to posts via the website, social media, or other platforms to better understand the
audience.
Staying current on industry trends for possible opportunities to attract new readers or create stronger, more
engaging content.
Virtual Assistant | April 2019 - June 2020 | Natural Oil Mom
Fixing broken links
Check and remove spam comment
comments, form submissions and user accounts
Check for 404 errors and resolve these
these by fixing links or redirection
SEO Audit
Keyword Research
Meta description/tags re-updating
Search Console Setup
SEO Friendly URL Optimization
Sitemap Updating & H1 Tag Updating
Image Alt Tag Updating
Social Media Management
Infographic Creation
Blogging
Social Media Marketing | January 2020 - April 2020 | OctaSkills Call Center
Creates marketing and social media campaigns and strategies, including budget planning, content ideation,
and implementation schedules.
Ensures brand consistency in marketing and social media messages by working with various company
department members, including advertising, product development, and brand management.
Provides
Provides training and guidance to social media and marketing team members on social media implementation
best practices and strategies.
Collects
Collects customer data and analyses interactions and visits, plus uses this information to create
comprehensive reports and improve future marketing strategies and campaigns.
Reports progress to senior marketing management.
Grows and expands company social media presence into new social media platforms, plus increases presence
on existing platforms including Facebook, LinkedIn, Twitter, and Instagram.
Researches
Researches and monitors activity of company competitors.
competitors.
Creates and distributes engaging written or graphic content in the form of e-newsletters, web page and blog
content, or social media messages.
WORK EXPERIENCE
Web Analyst | September 2019 - May 2020 | MBA Trading Academy
Write high-engagement social media content
content that reflects our brand’s voice.
Collaborate with Marketing, PR and Customer.
Develop a variety of content marketing materials.
Produce
Produce error-free content that adheres to the company’s style guidelines.
Interpret
Interpret creative direction and adapt points from creative briefs into persuasive copy concepts.
Simultaneously
Simultaneously manage multiple projects with short deadlines.
Propose
Propose copy concepts and present underlying strategic thinking to business leaders.
leaders.
Call Center Agent | January 2018 - March 2018 | EastWest BPO, Inc.
Adhered to company policies and scripts to consistent
consistently achieve call-time and quality standards.
Maintained accurate and current customer account data with manual forms processing and digital information
updates.
Enhanced productivity by staying on top of call scripts and maintaining control over direction of conversations.
Achieved and consistently exceeded revenue quota through product and service promotion during routine
calls.
Evaluated customer information to explore issues, develop potential solutions and maintain
maintain high-quality
service.
Reached out to customers after completed sales to suggest additional service or product purchases and
inquire about needs or concerns.
Respond to customers and inter-departmental business needs though voice and non-voice channels.
Managed customer calls effectively and efficiently in complex, fast-paced and challenging call center
environment.
Final Visual Inspector | October 2016 - November 2017 | Kodec Precision Incorporated
Monitor operations to ensure that they meet production standards.
Recommend adjustments to the assembly or production process.
Inspect, test, or measure materials or products being produced.
Measure products with rulers, calipers, gauges, or micrometers.
Accept or reject finished items.
Remove all products and materials that fail to meet specifications.
Discuss inspection results with those responsible for products.
Report inspection and test data.
data.
Junior Digital Marketing | February 2014 - August 2016 | MediaPiston.net
Performed various administrative functions, including filing paperwork, delivering mail, sorting mail, office cleaning
and bookkeeping.
Negotiated agreements between employees to clarify misunderstood directions and
resolve conflicts affecting performance.
Working closely with the digital team you will create captivating social media content
and strategies that drive measurable results for a range of clients.
Monitored social media and online sources for industry trends.
Devoted special emphasis to punctuality and worked to maintain outstanding attendance record, consistently
arriving to work ready to start immediately.
Create, deliver and report on campaigns for clients.
Making recommendations on client budget allocations across all social media channels.
Buying, implementing, and managing all paid social media campaigns.
Generate monthly reports to illustrate campaign ROI and performance.
Design graphics and edit photographs for use online.
Update client websites, mainly using WordPress.
WordPress.
I hereby certify that the above statement and information are true and correct to the best
of my knowledge and belief.
GELLY M. ANICETA