Geethu Agit-Varun

Geethu Agit Email :-Mob :- An incisive professional with MBA and above 5 years of experience in Mobile and Digital Value added services/Enterprise Solution Sales / Business Development / Key Account Management / Marketing / Customer Service AREAS OF STRENGTH • • • • • • • • Mobile Value Added services Marketing and Selling Digital campaign management and social media marketing Service Provider account management and relationship management Key account business development and customer life cycle management Team building, Target Driven, Relationship Building Excellent analytical and organization skills Ability to interact with various levels of management in different functional areas Ability to work independently within tight deadlines and balance workload effectively KEY ACCOMPLISHMENTS • • • • Exposure in marketing and selling of new products and services Solid experience in building strategies for service provider and content provider to enhance eye balls Strategically maneuvered in building Mobile TV App for wireless internet platform Successfully acquired and added regional movie contents for streaming through Mobile TV App PROFESSIONAL EXPERIENCE Apalya Technologies: - Marketing and Sales- Mobile TV May 2010-Oct 2013 Company profile Apalya Technologies pioneered mobile video in India and over the last decade have grown to serve 30+ customers across telecom and media in 11 countries. Job Profile Summary Managing the entire activities of Apalya Technologies in Kerala (single resource in the region) • • • • Revenue Management for Kerala telecom circle for promoting Mobile TV App Responsible for acquisition and retention of service provider for Mobile TV app customers through marketing and selling Liasoning with regional content providers and owners (TV Channels) Equipping service provider VAS managers and customer care team through detailed training of product and issue resolution process Page 1 of 3 • • • • • • • • • • Handholding service provider sales team (Post Paid and Pre-Paid) and monitoring the desired sales number SPOC for Kerala circle for every issue related to Mobile TV App of the Company (Idea, Vodafone, Airtel, TATA Docomo and BSNL) Maintaining Relationship with the VAS Managers & keeping regular contact to get the promotions done on daily basis for the circle Ensuring customized promotions done through WAP push, SMS Push, OBD’s, USSD’s & tele calling Preparing campaigns to have enhance eye ball in coordination with content provider and service provider Responsible for dash board preparation & MIS to the respective VAS Managers related to revenue & new programs/service included in the Mobile TV App Responsible for tracking the revenues for all operators & preparing presentation related to the product and sending the same to the VAS Managers for their reference Responsible to get the customer complaints resolved (if any) in given TAT through the technical/operational team of the company Testing Mobile TV App for all operators as & when required to check the feed quality Efficiently maintained a growth in the revenue for all service providers’ month on month IDEA Cellular Ltd, Kerala: - Key Account Manager-EBU, April 2008 to April 2010 Managing the Enterprise Sale at Idea, an Aditya Birla Company and the leading telecom operator in India. Reports to Zonal Business Manager, parallel to Enterprise sales head Job Profile Summary • • • • • • • • Responsible for managing Key Accounts, which include corporates and government customers Managing the performance of sales partners and foot on street Building the strategies and ideas to conduct sales campaigns, KIOSK selling and corporate presentations Providing end-to-end customized solutions to corporate customers by coordinating with both customer care and collection departments to ensure both customer satisfaction and additional business from the existing corporate account. Special campaigns to enhance revenue through VAS Promotions, GPRS applications and high ARPU Products Motivating and hand holding of sales partners and foot street to ensure better performance, quality of sales and low attrition. Ensuring Budgeted Number of foot on street and sales partners on board, monitoring on and off the field, Motivation & Training and Achieving Productivity Norms Focused and structured approach for maintaining and developing good rapport with key decision makers of corporate clients to enhance the business and to retain the existing customer base and low churn Page 2 of 3 ACADEMIC PROJECT DETAILS • A Study about the Competitive Advantage of Metro Cash & Carry India in the Wholesale Industry & An Analysis on Customer Satisfaction: done at Metro Cash & Carry Pvt.Ltd, Bangalore EDUCATION 2006 – 2008 Master of Business Administration (MBA) Rajagiri Center for Business Studies, Cochin 2003 – 2006 Bachelor of Science in Chemistry Alphonsa College, Pala 2001 – 2003 Higher Secondary in Science & Mathematics St. Mary’s HSS, Bharanaganam – 2001 Reference SSLC- Kerala State St. Mary’s GHSS, Pala : Available on request PERSONAL DATA Nationality Marital Status Address : Indian : Married : G-501; Bren Unity, Chinnapannahalli, Brooke Field, Bangalore 560037 Page 3 of 3