GABRIELLA BELLAIRS-LOMBARD
Social Media & Copywriting Consultant
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Prozle
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I have never considered my growth as an individual complete. Interning at Al JaUeera
B48 "Woodwind", D533,
English for two months taught me that change, every single day, is important. Being Sports
Balgowan , 3275, South Africa
Editor of the Oppidan Press, an independent student newspaper at Rhodes Vniversity, that
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Sports had me addicted to the power and eHhilaration of social media and sports reporting.
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javing achieved an upper second in Digital Media and Media Studies and graduating with
Email-Date / Place of birth
02/09/1995
Johannesburg
words have the power to uplift the voiceless. Being a correspondent reporter for xarsity
a four-year Bachelor of Journalism degree in 2017, I have had ’ust under three years
eHperience in Social Media Management, Copywriting and Content Creation. In addition to
this, I have a number of private freelance clients to whom I consult and manage their social
media presence and advertising.—
I am also working on a personal pro’ect in the form of a memoir about my time as a teenager
living in Saudi Arabia.—
Nationality
South African
Driving license
Full
Skills
Photography
Writing
Social Media Managment
Employment jistory
Freelance Social Media & Copywriting Consultant, Let's Do This Write
Mar 2019 ( Present
In search of a more independent and )eHible work life that coincided with my desire to
dedicate time to writing my memoir, I offered my skills to local businesses who needed
assistance with a social media presence for their brand. These brands included Stoneford
Country Estate, Waterfall Farm Wedding xenue, Mistley TLB jire, and Pascoe Gallery
Kofzcial VS distributors of Ardmore CeramicsZ. This wide array of brands has taught me a
lot about different industries and adapting my marketing strategies accordingly.—
Writer, Opera News jub
Mar 2020 ( Present
Public Speaking
Languages
Spanish
Researching and writing articles for the Lifestyle and jealth & Fitness categories.
Content Creator, Esse Skincare
Apr 2019 ( Jan 2020
Richmond, :•N
My role as a Content Creator involved diverse tasks related to the overall marketing of the
brand. My primary role was promoting the online presence of the Esse Concept Store in
Ballito, the brand's )agship store and the zrst probiotic spa in South Africa. I managed the
social media accounts including tailored advertising to a particularly niche market, including
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international markets. My role also involved carefully constructed blogs for the main Esse
website as well as newsletters, creative direction and social media reporting.
Let's Do This Write
Social Media Manager & Copywriter , The Brand Collective
Jan 2018 ( Jan 2019
:loof
I wore many hats at this agency, but my main responsibilities includedq
% Managing client social media accounts—
% Managing social media advertising and audience
% Copywriting Short Copyq Social posts, print media copy—
% Copywriting Long Copyq 300 word blog articles and newsletters, brochures etc.—
% Brainstormingq Lead creative sessions and conduct content research in order to create
new and eHciting content—
% Creative Directionq Ability to communicate your vision and work with designers to
ensure it comes to life—
% Reporting & Monitoring—
Senior Correspondent Journalist, xarsity Sports SA
Feb 2017 ( Nov 2017
Grahamstown
Rhodes Vniversity *ualized for the xarsity Shield rugby tournament for the zrst time
since the tournament began 10 years ago, and I was referred by a colleague to be the
correspondent. I provided live updates of all home games, a post-match article, previews
for away games, as well as 'uni*ue' articles that added to the representation of the team
in the media. I was also in charge of providing updates in Rhodes's progress in the :oshuis
tournament, including preview articles and live scoring.—
Sports Editor, The Oppidan Press
Nov 2014 ( Oct 2015
Grahamstown
This role involved ruthless reporting on sport and I focused on women's sport as this is of
personal interest to me. I was responsible for coordinating and managing a team of writers
to ensure accurate and compelling written work.
College Intern, Al JaUeera
Sep 2013 ( Nov 2013
Doha
I started out as an intern but *uickly became a part of the sports desk team which involved
producing, writing scripts and compiling footage for each news hour.—
Coach, Treverton College
Jul 2013 ( Sep 2013
Mooi River
As a soccer coach to the V15A women's team, we were successful in winning all of our games
in this season.
Education
Rhodes Vniversity , Bachelor of Journalism
Feb 2014 ( Nov 2017
Grahamstown, South Africa.
Academic achievements included:
% Specialising in Writing and Editing in my third year and achieving 71
ma’ors in Journalism and English respectively.
and 72
for my
% Specialising in Digital Media in my fourth year and achieved 75
theory course and 71
in the Media Studies
overall.—
% Invitation and membership of the Golden :ey Society
Extracurricular achievements included:
% xice-captaincy role for Women's First Soccer Team
% Single-handedly raising money for tracksuits for our soccer team
% Being elected Sports Representative of the jouse Committee for my campus
residence.—
% Journalism and Media Studies tutor to zrst-year students from-. This
involved preparing and leading weekly tutorials and the marking of assignments. This
mentoring role was inspiring and rewarding.—
Malvern College, International Baccalaureate
Sep 2011 ( May 2013
Great Malvern, V:.
Academic achievements:
% Completing my IB with 33/45 points
% 6/7 for jigher Level Spanish and English, and Standard Level Economics.—
Extracurricular achievements:
% Boarding house sports representative
% V18 Women's Football Captain
% Trained peer mentor—
% full colours for soccer—
% Playing soccer at a regional level when I was elected for the South West Schools team
Kone of four teams in the countryZ.—
British International College, Secondary education
Jan 2011 ( Jul 2011
Johannesburg
After leaving Saudi Arabia, I wrote my znal GCSE eHams in South Africa, achieving an A in
English and a B in Spanish.—
British International School, Secondary education
Apr 2007 ( Dec 2010
Riyadh, Saudi Arabia
We moved to Saudi Arabia and I became integrated into eHpatriate living. I attended BISR
until the end of my zrst year of GCSE's. I was Captain of the Middle School and Junior xarsity
soccer teams, as well as Junior xarsity athletics. I was also elected Captain of the Senior
School Council as well as for Senior jouse Captain.—
Courses
Content Marketing , jubSpot
Jul 2018 ( Jul 2018
Internships
Intern, Gorilla Creative Media
Sep 2017 ( Oct 2017
Durban
I was eHposed to the world of digital media and marketing and how different brands are
represented online. I helped put together creative briefs as well as provide research on
certain brands' presence online.
References
References available upon re*uest