CURRICULUM VITAE
PERSONAL DATA:
NAME:
Address:
Telephone Home:
Telephone Mobile:
Email 1:
FRED MWONGELA MAKAU
55298 – 00200, Nairobi
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GENERAL PROFILE:
I am an accomplished sales account manager, with demonstrated skills and
achievements in business development. I strongly believe in difference
thinking. I am a constructive critic who finds different ways in the ways of
others. I am a motivator and a team player, and strongly advocate for team
work in projects, synergy and ideas. I have experience in high-level sales,
leads generation and top corporate sales. With a high level of networking
and business leads, I believe I am a top cadre sales person and deal
developer.
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SKILLS:
Leads Generation and Conversion – Building a Client Journey
Business Development and Account Management
Corporate/B2B Sales in products and services
Client Relationships Management
Mobile VAS sales
Media Sales
ICT products/services sales
Content Generation and Marketing
Social Media Marketing and Management
Training and Skills development
Sales Management
EDUCATION:
BSc Computer Science, University of Nairobi, Kenya, 09/2005-09/2009
2nd Class Honours, Upper Division
WORK HISTORY:
Business Development Executive, KOKO Networks Ltd, Nairobi,
Kenya,
11/2018-Present,
Responsibilities:
Identify, qualify, and secure business opportunities
Build business relationships with current and potential clients, including
via cold calling
Collaborate with sales and leadership to secure, retain, and grow
accounts
Present information to potential clients at meetings, industry exhibits,
trade shows, and conferences
Coordinate business generation activities and respond to client
requests for proposals (RFPs)
Maintain CRM database of client information
Understand client needs and offer solutions and support
Research potential leads from business directories, web searches, or
digital resources
Qualify leads from digital campaigns, conferences, references, and
trade shows
Close sales and work with the client through the closing process
Collaborate with management on sales target setting, planning, and
forecasting
Achievements:
Developed leads database for KOKO pre-sales B2B program from
scratch, a top database of over 200 key corporate clients
Managed client relationships of around 200 corporate clients for KOKO
B2B program in anticipation for the launch
Engaged over 200 top corporate clients in Kenya, SACCOs and
organizations for the KOKO B2B sales program
Carried top-level corporate engagements on KOKO B2B program
Key Accounts Manager, Standard Media Group, Nairobi, Kenya, 02/2013Present,
Responsibilities:
● Achieving set annual and monthly targets for multimedia advertising
sales
● To increase advertising opportunities within Standard Groups products
which will translate to higher revenues
● To follow systems and standards desired to deliver highest customer
service to clients
● To support, maintain and grow business contacts with both the existing
and potential advertising clients and agents.
● Develop strategy to increase sales volumes and market share
Accomplishments
● Met a set monthly target by over 10% each month
● Generated 1 new client every month growing my portfolio by over
100%
● Provided excellent customer service increasing client spent on
Standard products increasing spend per client by 30% each
● Generated excellent advertising ideas for clients increasing average
spent by 20%
Business Executive, Nation Media Group, Nairobi, Kenya, 11/201001/2013,
Responsibilities:
● Researching actively for potential clients
● Pursuing and maintaining new business relationships.
● Understanding and obtaining the needs of the clients
● Preparing various presentations and should regularly attend client
meetings, trade shows, conferences etc.
● Following up clients continuously and responding to client inquiries
● Prepare business development strategies according to the needs of the
client.
● Securing business opportunities by cultivating mutually beneficial
business relationship with current and potential clients.
● Developing and pursuing business development plans
Accomplishments
● Led a team of sales and marketing executives in a promotional
campaign that resulted in increased sales and resulted in the team
exceeding its annual sales targets by 25%
● Generated 2 new clients every month
● Increased my territory client base by 30%
TRAINING AND PROFESSIONAL DEVELOPMENT:
CIM – Professional Certificate in Marketing, Chartered Institute of
marketing, Nairobi, Kenya,
04/25/2017 – Present
REFEREES:
1. Name:
Joanne Wanjala
Profession:
Company:
Mobile:
Email:
Journalist
Standard Media Group--
2. Name:
Profession:
Company:
Mobile:
Email:
Job Ochieng
Business Manager
Nation Media Group--
3. Name:
Profession:
Company:
Mobile:
Email:
Shahzard Khan
Chief Revenue Officer
KOKO Networks Ltd--
