FLORENTINA GEORGIANA
LARION
Marketing Specialist
# -
>
_-
https://www.linkedin.com/in/larionfloren
tina/
23542 Rolling Fork Way
+ Gaithersburg, Maryland 20882
United States
EXPERIENCE
Funnel Marketing Specialist
Upwork - Top Rated Freelancer
~ 09/2017 - Ongoing
STRENGTHS
Analytical skills and
3 creativity
+ Gaithersburg, Maryland,
United States
> https://www.upwork.com/fl/florentinageorgianalarion
- Funnel Marketing Specialist | Strategy, Copy, Design & Build| 100%
rate of success
Planning and organizational
~ skills
- I help small businesses, personal brands, businesses that sell info-
products and service providers by building, improving, and automating
their sales and marketing funnels.
Along with funnels, I create persuasive and conversational content so
they can attract, nurture, and close their ideal clients.
Marketing Specialist - remote
Communication skills and
g teamwork
Strategic thinking
Syncreate
~ 09/2018 - 05/2019
+ Bucharest, Romania
https://www.syncreate.com/
- Identify, develop, and evaluate digital marketing & communication
strategy, based on the established objectives of the company, market
characteristics, and cost factors.
- Concept ideas and craft copy for a variety of communications,
including advertising, interactive media, website, e-mail, social content,
sales letters, landing pages, blog articles.
- Writing compelling and effective product descriptions with a fresh tone
of voice.
Digital Copywriter
Bright Agency
~ 07/2017 - 10/2017 + Bucharest, Romania
> https://www.brightagency.ro/
- Build and implement social media plans to support corporate goals
and produce brand awareness, engagement and lead generation,
working within popular social networks and platforms like Facebook,
Instagram, LinkedIn, YouTube, etc
- Create exciting, branded copy that is memorable and support brand
positioning.
- Develop, write, and deliver persuasive marketing copy for media
campaigns, digital paid media, print, social, display, landing pages, and
videos (from editorial content to brand narrative development).
- Create basic SEO for articles and pages along with keywords research
so they could be appealing to users.
LANGUAGES
English
Native
French
Intermediate
TRAINING / COURSES
Google Digital Garage - Online
Photoshop - Udemy
Learning to Write Marketing Copy;
Learning to Write for the Web;
Writing Headlines - Linkedin Learning
Acting Classes - Go play Art, Bucharest,
Romania
Creative writing - Calea Victoriei
Foundation, Bucharest, Romania
EXPERIENCE
MY TIME
Team Leader
RCS & RDS
D
A
C
B
~ 09/2014 - 07/2017 + Bucharest, Romania
> RCS & RDS is the company leading television and Internet services in Romania
- Determines telemarketing quality standards by studying inbound and
outbound calls and customer service presentations.
- Verifies telemarketing results by measuring skills in the use of scripts,
product knowledge, sales and service ability, greeting, diction,
listening, etiquette, objection handling, efficiency, and courteous close
of call.
- Provides feedback to agents by monitoring calls
Call center agent - Customer Service
RCS & RDS
~ 09/2011 - 2014 + Iasi, Romania
> http://www.rcs-rds.ro/
A
Freelancing Projects
B
Learning and Courses
C
Reading and Writing
D
Family and Friends
- Determines requirements by working with customers
- Answers inquiries by clarifying desired information; researching,
locating, and providing information
- Resolves problems by clarifying issues; researching and exploring
answers and alternative solutions; implementing solutions; escalating
unresolved problems
VOLUNTEERING
Changemaker Volunteer
Ashoka Romania
EDUCATION
Event planning and Support
- Offer support in organising Ashoka local
projects: Ashoka Talks
Master of Business Administration
- MBA
Social Impact Award Volunteer
Harry F. Byrd, Jr. School of BusinessShenandoah University
~ 2018 - 2020
- Financial Management - Analysis of issues
Alternative University
GPA
- Assist in all aspects of event coordination
including planning, design, marketing.
3.94 / 4.0
surrounding business financial management
- Organizational Structure and Behavior
- Marketing Management and Strategy
- Project Management
Alternative University
Entrepreneurship
~ 10/2016 - 12/2017
+ Bucharest, Romania
- The mission of the Alternative University is to form people that are
capable of living a happy and fulfilled life by discovering and
growing their talent and passion
- Autonomy, researching human potential collaboration, and
mastery are some of the values that this educational model is
based upon
- Curriculum: Magic of Marketing, Digital Marketing: Analytics,
Adwords, SEO, SEM, Product Design and Business Strategy, Sales
Course
CERTIFICATION
Copywriting Academy and Facebook
Academy
Lurn
Social Media Marketing Certification
Course
Hubspot - https://hubspotacademy.s3.amazonaws.com/prod/tracks/usercertificates/df570ea80f-d8b374b766a6
3d-.png
HubSpot Email Marketing
HubSpot
EDUCATION
Faculty of Economics and Business
Administration „Alexandru Ioan Cuza”
University
ACHIEVEMENTS
P
Graduate Assistant to the Acting
Dean during my MBA Program at
The Harry F. Byrd, Jr. School of
Business, Shenandoah University
P
Top rated freelancer - Upwork
Master’s Degree - Marketing
~ 10/2009 - 09/2011
+ Iasi, Romania
- Curriculum
- Sales Management, Public Relations, Market Research, Brand
Management, Advertising, Event Planning
„Alexandru Ioan Cuza” University
Faculty of Economics and Business Administration
~ 10/2006 - 07/2009
+ Iasi, Romania
- Curriculum: Marketing, Management, Accounting, Finance, Statistics
https://www.upwork.com/fl/florentinageo
rgianalarion
FIND ME ONLINE
Upwork
6
LinkedIn
https://www.upwork.com/fl/florentinageo
rgianalarion
https://www.linkedin.com/in/larionflorenti
na/