Flora Ferrara

FLORA FERRARA Via Duccio Galimberti- Rome | Cannaregio- Venice ITALY - |-| Academia profile PROFESSIONAL EXPERIENCE ❖ Freelance collaborator at Fendi Historical Archive Zètema Progetto Cultura srl • Rome, Italy • 12/12/2022 – present I am in charge of compiling the condition reports of archival assets and I provide support to the Heritage Team as needed. ❖ Communication Assistant and Collection Cataloguer Gattinoni Mein Fashion House srl • Rome • 31/01/2022 – 01/07/2022 ▪ I provided support for the communication of the CEO Stefano Dominella, including ghostwriting outfit rating articles for a weekly magazine; ▪ I was editor for the press releases of the cultural events and shows organized by the firm ("Favole di Moda", 15th June 2022 at Teatro Torlonia; "Robotizzati" in Madrid, July - August 2022, "Roma è di Moda - Via Veneto edition", 28th July 2022 in Via Veneto); ▪ I carried out reasearch and supported the curation of the mentioned exhibitions and events; ▪ I researched and edited seminars held by the Press Office Director Edoardo de’ Giorgio and the CEO at fashion academies, universities and institutes; ▪ I was in full charge of the cataloguing and inventory of the private fashion collection of the CEO; ❖ Content Creator Ompro Groep B.V. • Hertogenbosch, Netherlands • 06/2021 – 09/2021 I wrote SEO-friendly articles on fashion, sewing, DIYs and recycling for the SuperLabelStore blog. Some examples: Types of socks, Types of leather, Men's sewing patterns, Apron sewing patterns. ❖ Contributor to a cultural series by Rai Cultura Rai Cultura (national broadcasting company) • Rome • 15/04/2021 – 15/04/2021 I featured in the episode dedicated to the Museo Boncompagni Ludovisi of Museums, Historical Palaces and Artists’ Houses in the Capital directed by Cristina Clausen and produced by Rai Cultura. My contribution centered on the fashion collection and important paintings. You can watch the episode (in Italian) on this link: Rai Cultura - Museo Boncompagni Ludovisi. ❖ Communications Content Creation Intern/Volounteer Huaywasi: Handmade in Peru • Chicago, USA • 09/2020 – 01/2021 Content creation on Peruvian textile heritage for Huaywasi, a fashion brand connected to the Light and Leadership Initiative. Smart working internship. Example: Peruvian weaving: 4 traditional looms from Peruvian textile heritage. ACADEMIC EDUCATION ❖ Master’s Degree in Fashion Studies Stockholms Universitet • Stockholm, Sweden • 09/2018 – 06/2020 Final Grade: B/A I studied the culture, system and theory of fashion from historical and contemporary perspectives. I approached 1/3 fashion research with both theoretical and material outlooks and developed skills for carrying out an autonomous and original investigation using diverse primary sources. Thanks to the elective courses and my final thesis, I could also cultivate my other interests in cinema and literature and develop my own thoughts within the independent branch of costume studies. Final Thesis: Translating History of Fashion on Screen: A study of Piero Tosi's costumes in Senso and their power of divulgation as historiophoty. ❖ Bachelor’s Degree in Foreign Languages and Cultures Università degli Studi Roma Tre • Rome • 2014 – 2017 Final Grade: 110/110 cum laude (maximum grade with honors) I studied English and Spanish languages and literatures, their evolution from medieval times to contemporaneity together with historical, artistic and cultural movements in England and Spain. I developed skills in the translations to and from these languages. I learned to be independent, critical and original when analyzing and interpreting a text. During-, I was an Erasmus student in the UK, at Reading University, and I won a final bonus grant for the results achieved in that period. Final Thesis: The Profitable Reading of Clothes: Functions of Dress in three novels. OTHER PROFESSIONAL EXPERIENCES ❖ Freelance collaborator at Museo Boncompagni Ludovisi per le Arti Decorative, il Costume e la Moda dei secoli XIX e XX Italian Ministry of Culture • Rome • 2018 – present ▪ I research the fashion and painting collections (see also the Publications and Conferences sections below); ▪ In 2022, I catalogued 12 paintings and 23 gowns on the National Heritage Catalogue digital platform (SIGEC) using the national standard datasheets for historical dresses and paintings (VEAC); ▪ In the same year, I wrote texts in Italian and English for the didactic panels for the new thematic trail on the jewel; ▪ From 2018 on, I contributed to the publication of the museum guidebook and other volumes on donations and fine arts; ▪ In 2018, I conducted didactic activities centered on fashion for high school students. ❖ Costume designer and set costumer I have worked as both head costume designer for an independent production (the short movie "Il Nascondiglio del Lupo" by Silvia Estella Ondina Sanna) and as an intern and on-call support on bigger productions. In these occasions, I also had to employ my basic sewing skills. ADDITIONAL EDUCATION ❖ Online course Plain cloth. Recognition, analysis and cataloguing 1 Fondazione Arte della Seta Lisio Firenze • online • 16/01/2023 - 27/01/2023 ❖ Summer School in Fashion Archives: Heritage Management Fashion Research Italy • Bologna, Italy • 18/06/2018 – 29/06/2018 I attended this course by winning one of the five grants awarded by the center Fashion Research Italy. The program focused on the features and issues of fashion archives, on strategies for enhancing, promoting and caring for fashion collections and their cultural heritage (in private foundations, businesses and public institutions) through story-telling, exhibitions, planning of digital databases, filing of datasheets and other archival activities. 2/3 ❖ 1-year Course on Performance Costume LabCostume • Rome • 27/10/2014 – 29/06/2015 I reinforced my knowledge of the history of fashion and acquired basic skills to interpret a dramatic text, to plan and design costumes and to make and stage them for the final show. I attended classes held by renowned professionals in this sector and workshops on stage make-up, dyeing techniques and costume ageing. LANGUAGE SKILLS English professional/academic Italian mother tongue Spanish C1 French B2 DIGITAL SKILLS Canva – Shopify – Microsoft Office PUBLICATIONS ❖ “Love tokens in fashionable portraits of ladies at the Boncompagni House”, Osservatorio per le Arti Decorative in Italia, n. 27, Università di Palermo, published in Italian in June 2023. ❖ “Le donazioni Balestra” in Amaturo, M., Filamingo, V., eds., Acquisizioni e Donazioni Museo Boncompagni Ludovisi per le Arti Decorative, il Costume e la Moda dei secoli XIX e XX, Artemide, 2021. ❖ Translating History of Fashion on Screen: A study of Piero Tosi’s costumes in Senso and their power of divulgation as historiophoty, 2020, received approval for publication on Diva Portal. ❖ "Moda e Costume al Museo Boncompagni Ludovisi” and catalogue datasheets in Amaturo, M., ed. by, Guida breve del Museo Boncompagni Ludovisi, Artemide, 2018. CONFERENCES AND PUBLIC ENGAGEMENT ❖ Jewel in Fashion and Art • Museo Boncompagni Ludovisi • 24/09/2022 Guided tour to celebrate the European Heritage Days. The tour was dedicated to the theme of the jewel in art with focuses on certain displays of the collection. ❖ Fashionable Portraits: Alexandra Keiller e Alice Blanceflor de Bildt, between social distinction and cultural sharing • Swedish Institute of Classical Studies in Rome • 24/03/2022 Contribute to the conference "Una famiglia svedese nei salotti romani. Carl e Alexandra Bildt, Blanceflor Bildt Boncompagni Ludovisi e le loro donazioni in Italia". 3/3