FLOR MARIA CRUZ
Content Writer and Marketer
Flor Maria bridges hearts and brands with
words that click—6+ years crafting stories
that make words matter, from writing that
connects
on
a
deep
level
to
campaigns that convert. Bilingual
email
(English
and Spanish), She weaves clear, relatable
narratives into content that keeps readers
hooked.
CONTACT-
-
Cali, Colombia
www.theanalyticalwordsmith.com
www.linkedin.com/in/flormariacruz
SUPERPOWERS
Typos and grammar mistakes hate
RELEVANT EXPERIENCE
Content Writer and Marketer
The Analytical Wordsmith | Cali, Colombia
Aug 2021 to present
Copy and content writing, social media ads, email, and
translation services.
Proficient in covering diverse industries such as climate
change, business, health, digital marketingand social
issues.
Experienced in implementing SEO strategies and
digital marketing.
her.
She defies expectations and
magnify\ies results.
Clarity=Revenue.
Owner-Manager
El Tenedor Clandestino Pop-Up restaurant. | Cali,
Colombia.
Jul 2017 - Jul 2021
She thinks outside the box.
Recipe writing, menu designing, and event planning.
Reliability is her guarantee.
PR Director.
She eats obstacles for lunch.
She wears motivation wings all the
time.
A "black hole" when it comes to
learning.
Her ears are glued to the
customer's heartbeat.
Copywriting for Instagram and Facebook ads,
increasing followers by over 80%.
Boosted sales by 20% during lockdown through
effective content and copywriting.
Planned Career Break-
Intentional pause to focus on:
Culinary studies and travels.
Study of fundamentals of Copy and Travel-writing.
Feedback is her fuel.
Blog writing on traveling and political issues.
Deadlines tremble at her name.
Became a member of the American Writer's Institute.
Photography studies specializing in food photography.
TECH STACK
RELEVANT EXPERIENCE
(Continued)
Writer #Detodounfoco (Remote) | Caracas,
Venezuela.
April 2012 - Aug 2014,
Worked remotely and as a freelancer, writing, editing,
and proofreading articles on photography and travel.
Freelance writer (Remote)
Venezuela Analítica | Caracas, Venezuela.
Jul 2011 - Nov 2014
Writer of articles on financial, political, or business
issues.
Venamcham
Editor and proofreader of the book “Living in
Venezuela.”
EDUCATION BACKGROUND
LAWYER
Universidad San Buenaventura, Cali Colombia
CERTIFICATES
LINKEDIN
Content Marketing funnel for creators.
Email Marketing strategy and optimization.
Selling with Stories.
Content Marketing and Social Media.
Personal Branding for Social Media.
Tips for Better Business Writing.
UDEMY
Digital Marketing.
WORDPRESS
Intro to SEO.
SCREENWRITING
Studying the greats.
Formatting
Dialogue
Plot
Characters
