Fernando Guerra

Fernando Guerra Marketing Strategist and Art Director Male, 24 years old, Single, Phone: +55 - St. Cotoxó, 1315 – Perdizes – São Paulo – SP / Brazil Portfolio - Linkedin - Facebook - Instagram - Twitter Summary: With my mindset of strategy and innovation that I created in one of the best universities in the world and in more than 8 years of experience in the area, I’m always striving to envision, design, build and deliver great digital products and services that is going to exceed the goals of your business. Education: • HKDI (Hong Kong Design Institute) - Bachelor of Arts in Digital Media Design: China – Hong Kong – 2011 • ETE Getúlio Vargas - Technical course of Mechatronics: Brazil - São Paulo – 2008 • SENAI Carlos Pasquale - Technical course of Mechanics: Brazil - São Paulo - 2007 Experience: Igneel Co-founder and Marketing Manager - The company was recreated in Brazil as a limited company, I was one of the founders of the agency working in design, business strategy, marketing and programming for various clients of Startups; we helped many companies to place themselves in the Brazilian market, and several people to start a new business; Also, we created the startup Stormidia, which is revolutionizing the inbound marketing of customers in Brazil (growing their social base more than 200% in just one month, and automating the relationship with this base). ICLP Web Designer Senior - As the head of web related projects, we worked with clients of high-level presence (Intel, Lenovo, Azul, Symantec...) building their brands and their loyalty projects throughout LATAM; aside from it, with the area of business development I helped increase our customer base by 30% in one year (200% more than in the last year). Gradiente Art Manager - Head of art, design and creation of Marketing, E-commerce, and responsible for every communications of the company, we launched 2 series of products (more than 20 new products) from scratch to the market, consolidating more than 90% of the products of one of the largest technology companies in the country. Igneel Co-founder and Head of Marketing - Responsible for marketing strategies and business advertising for B2B clients in LATAM and the relationship with investors; we created the business from scratch, for a revenue of over 2 million U$ annually in just 2 years while ensuring the continuation and enhancements of services. C2Part Art Director and Marketing Manager - Branding management, design, web, and social networking, I restructured the entire base of design and technology of C2Part as the five companies of the group: Invoiceware – Bamcentric – Mamped – F2Part – S2Desk Mamped UX/UI Designer - 2011 UX and UI of mobile applications made in Whoop platform. Courses: • Sustainability: SENAI Carlos Pasquale / 2007 / Online • Digital Art: Vitaly S. Alexius / 2010 / Online (Dreaminism and Typhography) • Corporate Management and Business Administration: Intel Next Generation Center / 2010 / Online • Android e Tizen: Samsung Ocean / 2015 / Brazil - São Paulo, SP • UX/UI: Samsung Ocean / 2015 / Brazil - São Paulo, SP • Product, Brand and Services: FGV / 2017 / Brazil - São Paulo, SP • Service Quality: FGV / 2017 / Online • Practical Leadership: Sloan School of Management / 2017 / Online • Organizational Economics: MIT / 2017 / Online Consultancies: • Startup Farm: Encouraging and advising new startups from USP in Business and Marketing - USP / 2014 / Brasil - São Paulo, SP Skills: • Languages: - Portuguese: Fluent - English: Fluent - Spanish: Advanced - Mandarin: Basic • Tools and Softwares: - Sales: Pipedrive, amoCRM, Zoho CRM and Pipefy - Management: Basecamp, Slack, Trello, Jira and Asana - Marketing: Hubspot, Marketo, SAP, Mailchimp, Optify and Crazy Call - Design: Photoshop, Illustrator, After Effects, In-Design, Sketch, Animate CC, Flash, AutoCAD and 3DS Max - Office: Word, Excel, Power Point and Outlook - Web: Websites, Domains, E-mails, SEO, Adwords, Cpanel, GIT and FTP - UX/UI: Wireframe.cc, Pixate, Invision app, Axure, Balsamiq and Adobe XD - SO/OS: Windows, Mac and Linux - Social Networks: Twitter, Facebook, Instagram, LinkedIn and Pinterest, with automated processes in Hotsuite, Crowdfire and Selenium - Research: Wufoo, Typeform, Maltego and SurveyMonkey Analytics and Metrics: CrazyEgg, Google Analytics, Piwik and Quantcast CMS: Joomla, Magento, Wordpress and Drupal • Programming: - Web: HTML5, PHP, CSS3 and JavaScript - Databases: Mysql and PostgreSQL Prizes: 2009 - Fine Art America – Win in Contest: Better Artwork, Prize: 100% scholarship HKDI 2010/2011 – War Design – Win in contest: Job of the month (11/2010, 12/2010, 02/2011)