FernAmber
LaHoud
WORD WIZARD
COPYWRITER
CONTENT WRITER
PROJECT MANAGER
WORK EXPERIENCE
Content Project Management
PERSONAL PROFILE
I am a skilled and experienced copywriter,
with a history within the advertising and
marketing industries.
NICHE
Freelance/Contract | January 2025 - Present
Led end-to-end content production for multi-channel
campaigns, from brief to publication
Managed writers, designers, and deadlines across
multiple brands simultaneously
Oversaw content calendars, workflows, and approvals
to ensure smooth execution
Balanced creative vision with strategic goals, aligning
Sex Tech & Wellness: Sexual
content with brand and marketing KPIs
wellness, Sex toys, Adult content,
Comfortable juggling chaos—kept projects on track,
Erotica, Intimacy education
Finance & Compliance: Forex, Crypto,
clients happy, and content sharp
AML, KYC
Copywriter / Content Creator
Health & Wellness: Fitness, Medical,
Freelance/Contract / Aug 2012– Present
Supplements, Holistic health
Craft compelling, SEO-optimized copy across web, email,
Tech & SaaS: Technical content, B2B,
and social platforms. Known for sharp grammar, adaptable
Email marketing, DRE
voice, and content that ranks.
Legal: Immigration, Corporate Law,
Specialized in long-form blogs, sales pages, white papers,
Regulatory content
case studies, and social media content
Luxury & Real Estate: High-end
Deep understanding of SEO and analytics to drive traffic
property, Yachts, Lifestyle brands
and conversions
Non-Profit & Advocacy: NGOs,
Skilled in tailoring content for diverse audiences and
Charities, Fundraising campaigns
industries
Travel & Hospitality: Tourism, Hotels,
Destination writing
Experienced in CMS platforms, collaborative workflows, and
brand tone consistency
Clients & Projects:
100p Social Media – ongoing content creation
Missouri DWI & Criminal Law Center – legal blogs & web
CONTACT DETAILS
@Fernamber-lahoud-
copy
Constellation Marketing – niche copy and local SEO
SmartBrands – product descriptions & sales-focused
website copy
Uptick Marketing – email and article content for SMBs
New Phase Blends – lead content creator for health &
wellness brand
Adult toy industry – high-ranking, niche-specific articles
and product copy
FernAmber
LaHoud
WORD WIZARD
COPYWRITER
CONTENT WRITER
PROJECT MANAGER
CORE SKILLS
Strategic Thinking & Problem Solving
WORK EXPERIENCE
Content Strategy & Development
Senior Content Writer | Contract Position
Brand Voice & Tone Adaptation
Arringo - Malta / Aug - Dec 2023
SEO / SMO (Search & Social Media
Social Media
Optimization)
Developed engaging and compliance-focused content
PPC Campaign Copywriting
for the social media platforms of AML, KYC, and Forex
Copy Editing & Proofreading
brokers, resulting in increased follower engagement
Research & Data Analysis
and brand visibility.
Cross-Functional Team Collaboration
Mailers and Email Marketing
Project Management & Workflow
Successfully crafted persuasive and informative
Coordination
mailers for Forex brokers, effectively communicating
Creative Brief Development
key messages and promotions to the target audience.
Audience Segmentation & Persona
Articles
Building
Conducted in-depth research on intricate Forex and
Performance Analytics & Reporting
Crypto concepts, translating complex information into
Conflict Resolution & Stakeholder
accessible and informative articles for diverse
Management
audiences.
Time Management & Deadline
Campaign Cultivation
Prioritization
Played a key role in the development and execution of
Client Communication & Relationship
Forex and Crypto-related campaigns, contributing to
Building
the strategic planning, and content creation.
Adaptability & Quick Learning
Teams
UX Writing & Conversion Optimization
Worked in a collaborative environment that involved
Multichannel Content Marketing
communication with relevant team members to ensure
a seamless flow of content.
CONTACT DETAILS
@Fernamber-lahoud-
Marketing Strategist
F and G Sourcing Specialist / Feb 2020 - Nov 2020
Creation and curation of social media accounts
Copy and content creation for new app that is in
development
Marketing strategy for the app launch
FernAmber
LaHoud
WORD WIZARD
COPYWRITER
CONTENT WRITER
PROJECT MANAGER
CORE SKILLS
Strategic Thinking & Problem Solving
WORK EXPERIENCE
Content Strategy & Development
Community Manager
Brand Voice & Tone Adaptation
Mozambik / Nov 2018 - Dec 2019
Management of social media accounts
SEO / SMO (Search & Social Media
Optimization)
Management of social media campaigns
PPC Campaign Copywriting
Communication between marketing department and
Copy Editing & Proofreading
complaints management
Research & Data Analysis
Reputation management
Cross-Functional Team Collaboration
Damage control and risk assesment within social
Project Management & Workflow
media communities
Coordination
Creative Brief Development
Systems Tester and Marketing
Audience Segmentation & Persona
Chilli Source Development / Feb 2018 - Oct 2018
Building
Testing of software and analysis of functionality
Performance Analytics & Reporting
Creation and maintenance of test logs and bug
Conflict Resolution & Stakeholder
resolution
Management
Time Management & Deadline
Prioritization
Client Communication & Relationship
Building
Liaison with clients regarding software issues
Marketing strategy for new software launch
Management of Expo's and trade show stands
Adaptability & Quick Learning
EDUCATION
UX Writing & Conversion Optimization
St Raphealas Secondary Additional Training
Multichannel Content Marketing
Dublin, Ireland / 2011
Palmer's College
CONTACT DETAILS
Essex, UK /-
English Literature
@Fernamber-lahoud
Sociology
-
History
Film studies
Drama and Theater
Essex, UK / 2011
DGSI Comprehensive Sales
Training
The Edge Imaging Training
Training in AMD Technologies